justin'alcantara

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gtjustin.alcantara
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Design Brief

• Todays society demands a much more visually
  appealing approach to how a products aesthetic
  value is presented in order to gain attention
  from potential buyers
• The average consumer will not settle for anything
  that appears to be plain and boring
• Zero Inertia Design a brand/firm which is
  precisely what the name suggests, a bold approach
  to design which is everything but linear and
  ordinary. The idea is to push the boundaries of
  design to a point where it is completely unique
  and more likely to attract consumers and
  interested parties.

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Communication Methods

• How the company will project itself to the market
• Display Display examples sorts of medium that
  the designs can be put on, e.g. Magazine
  design/layout, Clothing, Advertising graphics
  etc.
• Websites Which will outline what the design
  company can offer, It offers a visual preview of
  the different products. An advantage of the
  Internet is that it has a global audience which
  can also lead to international recondition.
• Brochures/Flyers - Ultimately achieves the same
  effect as the website, but on a physical medium.

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Research
Primary research Primary research involves
forecasting peoples taste and making use of data
gathering tools such as Interviews and
Surveys. My research so far is getting feedback
from people such as fellow students, friends
etc. An example of primary research
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Research
Current Secondary research Most of my research
so far is secondary for inspiration and ideas,
some of these resources give pointers and
advice. Magazines/Websites .root. Online
downloadable magazine, Interactive magazine with
lots of good design ideas and inspiration e.n.z.o
design A very good design magazine which is
targeted at graphic designers and people who are
interested in movements in the industry
etc. Graphic design USA magazine A magazine
which outlines the industry in USA, this magazine
is useful to forecast coming or going trends
within the industry.
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Examples of Products
There are many ways in which the designs can be
incorporated in products, here are some examples
of different items.
Visually Appealing Bag
RegularShopping Bag
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Examples of Products
Even T-Shirts!