Level 2 Seminar

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Level 2 Seminar
Thursday September 20th 2007
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Mission for UnLtd
Our mission is to reach out and unleash the
energies of individuals as a vital force to
transform the world they live in. We call these
people social entrepreneurs.
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UnLtd supports social entrepreneurs in a variety
of ways

• Provide funding and support for individuals who
  can make a difference in their communities.

Millennium Awards

• Intensive support to help scale or replicate
  successful projects.
• Linking social entrepreneurs to investors with
  capital and/ or the right support.

Ventures

• Capture best practice and develop standards for
  the sector.
• First research project to develop a methodology
  to measure the impact of social entrepreneurs.

Research

• Link up previous award winners through a
  nationwide network and series of events.

Fellowship
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UnLtd offers a staircase of support to social
entrepreneurs
Intensity of support
Level 2 awards
Investment and support to develop existing
projects

• 10,000.00 - 20,000.00
• Up to 50 awards per year

Level 1 awards
Seed capital for new ideas

• 500.00 - 5,000.00
• 1,000 awards per year

Maturity of project
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UnLtd Millennium Awards eligibility criteria

• Individuals must be over 16 and living in the UK.
• You can apply as an individual or in partnership
  with someone else.
• Projects must benefit the public or a community
  in the UK.
• Projects must need a Millennium Award to ensure
  their success.
• Projects must offer a learning opportunity for
  the applicants.
• Be either a new initiative or a clear expansion
  of an existing project.

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Projects are not eligible if they

• Are part of your existing paid employment.
• Involve political or religious campaigning.
• Involve activities outside the law or public
  policy.
• Foster ethnic, religious or commercial
  disharmony.
• Involve employing people other than yourself to
  undertake the majority of the project work.
• Are primarily to undertake academic
  qualifications.

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What is Level 2?

• The second step in the UnLtd staircase.
• Awards of between 10,000.00 and 20,000.00,
  expected average of 15,000.00.
• These Awards are for exceptional individuals,
  who are applying innovative solutions to
  social problems.
• Level 2 Awards give established social
  entrepreneurs the opportunity to focus their
  time on developing creative projects.
• 6 Awards will be available in the your region
  during this round

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We are looking for individuals who are

• Highly motivated
• Creative
• Visionary
• Inspirational
• Unstoppable
• Enthusiastic
• Ingenious
• Can do people

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Level 2 Awards are made to projects that

• Are powerful, mostly original, ideas for new
  work.
• Are sustainable after the UnLtd Award has
  finished.
• Have the potential to operate on a wider scale or
  be replicated in other parts of the UK.
• Have a clear timetable for delivery.

At Level 2 we would expect applicants to have

• The vision and commitment to make the project
  real.
• Knowledge of similar initiatives or work.
• A willingness to give back to UnLtd and other
  Award Winners.

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Examples of Level 2 Awards
MOTIV communicates with young people in a voice
they recognise, respect and understand. MOTIV
utilises music, entertainment, popular culture
and lifestyle brands in campaigns that young
people respond to. In the short-term MOTIV
improves school attendance in the long-term
MOTIV inspires and motivates young people to
greater educational attainment by raising
aspirations. MOTIV is a Social Enterprise set up
by Directors Rose Marley and Lee Stanley to
utilise their contacts and knowledge from the
private sector to make a difference in the
public sector. The Directors are extremely
passionate and dedicated to their work with young
people. Incentives include everything from music
downloads to exclusive behind the scenes trips
to high profile television programmes.
www.motiv.org.uk
MOTIV

• David Hines set up Victim Care with a Level 1
  Award in May 2004, and was awarded Level 2
  funding the following year. His daughter was
  murdered in 1990, and he has since committed all
  his time to campaigning for changes in the law
  and better services for victims. This has
  resulted in legislative and procedural changes in
  the way that the criminal justice system deals
  with the families of murder victims. Victim Care
  is now a CIC aiming to provide facilitation,
  training and multi-agency partnering
  opportunities to organisations or individuals to
  better understand victims suffering trauma as a
  result of a serious crime.
• www.victimcare.co.uk

VICTIM CARE
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National Competition - Timeline

• Today Level 2 Seminar.
• 20th September 18th October 2007 Full online
  application form(s) available. For guidance
  contact - Kevin Lloyd-Evans (North) 0121
  766 4570 or Stuart Thomason
  (South) 0207 566 1122
• 18th October 2007 12.00 noon Submission
  deadline.
• 19th October 2007 12.00 noon Paper copy of
  application submission deadline.
• Week commencing 5th November 2007 Final
  assessments.
• 26th November 2007 Trustees board meeting.
  Decisions will be disseminated shortly after this
  date.

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National Competition - Materials

• You can download the
• Application forms
• Project plan guidelines
• Budget cash flow forecast templates
• Pitching guidelines
• From www.unltd.org.uk/level2/applicationmaterials
  /

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Selection Criteria You and your team

• Have you adopted a formal legal structure or are
  in the process of doing so?
• Have you recruited additional support from
  colleagues, advisors and partners to help you
  deliver the vision?
• Can your project demonstrate involvement from a
  wide range of people with complimentary skills,
  abilities and experience to take your project to
  sustainability?

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Selection Criteria Social Impact

• Have you identified a clear social or
  environmental need for your project?
• Do your objectives represent a significant public
  benefit?
• Can you demonstrate the potential for future
  social impact after the life of the Award?
• Can you demonstrate the potential viability of
  the project after the life of the Award?
• Does your project have the potential to be
  scaleable or replicable in the future?

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Selection Criteria The Business Case

• Do you have a clearly defined product or service,
  and demonstrate creativity and innovation in your
  approach?
• Can you demonstrate a thorough understanding of
  your market competitors, similar initiatives,
  potential partners in your project?
• Can you explain how your will get your product or
  service to market and reach your clients
  effectively ?
• Can you demonstrate resourcefulness and a
  practical approach to growth and achieving your
  plan?

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Selection Criteria Sustainability

• Can you demonstrate the potential for future
  social impact after the life of the Award?
• Can you demonstrate the potential viability of
  the project after the life of the Award?
• Can your project demonstrate a track record of
  raising income from trading or grants and other
  sources?
• Does your project have the potential to be
  scaleable or replicable in the future?

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Working with UnLtd

• A flexible supportive environment in which
  social entrepreneurs can develop and grow their
  projects.
• A community of like minded people developing
  innovative solutions across the UK.
• A dedicated staff team working with you to
  overcome barriers and solve problems.

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Its not just about the money

• A regional level 2 development manager for
  one-to-one support throughout the year. Support
  areas include Accessing finance, marketing,
  business development, legal structures.
• Linked to a national network of social
  entrepreneurs.
• Access to regional and national networking
  events.
• Brokerage of pro bono support, mentoring and
  advice.
• Access to training and development opportunities.
• Online resources and tools.

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finally
good luck!!