The Wharton School Small Business Development Center

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• The Wharton SchoolSmall Business Development
  Center

whartonsbdc.wharton.upenn.edu
The Wharton SBDC is part of the Sol C. Snider
Entrepreneurship Center, and the Pennsylvania
SBDC network. The Center receives its funding
from The Wharton School, the Department of
Community and Economic Development (DCED) of the
Commonwealth of Pennsylvania, and by the U.S.
Small Business Administration
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What is the Wharton SBDC?

• The SBDC provides venture-backed entrepreneurs
  and established small businesses with data-driven
  research and analysis by which to help build and
  extend their ventures.
• Our Mission is to accelerate economic growth for
  our clients and enhance the educational
  experience for our students.

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The SBDC Leadership Team
Dr. M. Therese Flaherty SBDC Director Dr.
Flaherty has 25 years of experience as a
professor at Wharton, Harvard, and Stanford. She
led the international and professional expansion
of Whartons Global Consulting Practicum and has
research interests in operations and the
application of economics and IT.
Prof. Eric T. Bradlow SBDC Academic Advisor Prof.
Bradlow is the K.P. Chao Professor of Marketing,
Statistics, and Education. He has renowned
expertise in in market research methods,
branding, and e-commerce. He has been awarded
the Excellence in Teaching Award at the Graduate
and Undergraduate levels. He is also a fellow of
the American Statistical Association, a research
scholar at Bell Labs, and a former doctoral
fellow of the E.I. DuPont de Nemours and Company.
Leslie E. Mitts SBDC Managing Practice
Leader Leslie Mitts earned her Wharton MBA in
Management and Decision Sciences in 1990. She a
former Consultant in the Technology Practice of
The MAC Group, Director of Strategic Planning at
Verizon Corporation, a founding Managing Director
of Phoenician Ventures, and a current doctoral
student in Anthropology focused on the
development of teams as they transition from
non-formal to formal organizations and structures.
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SBDC Staff and Consultants
Erin McGowan Client Services
Linda K. Gilbert Finance
Samuel J Reeves Undergraduate Program
Second Year Consultants
Maria Salcedoa
John Goldie
Susan Medina
Pedro Tome
Elfreda Lau
Pei Hung
Pia Chock
Jake Shwartz
Michael Plotzker
Neel Premkumar
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And YOULeaders, Thinkers Entrepreneurs -
Class of 09

• As a consultant, you will
• Manage client relationships involving two to
  three entrepreneurial consulting cases covering a
  broad array of business problems and industries
• Apply research and analytic frameworks relating
  to strategy competitive analysis, marketing,
  finance, and operations to the real-world
  challenges of entrepreneurial businesses
• Develop communications and project management
  skills leading towards a definitive conclusion to
  the clients problems
• Make a measurable economic difference in the
  Philadelphia business community

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Our Consulting Process

• We work with a range of clients
• Locally-focused small businesses, such as jewelry
  stores and IT Consultants
• Multi-million dollar, family-owned operating
  businesses
• Venture-backed technology-based businesses
• Private equity and venture capital funds

You are the strategy consultant handling Project
Management - Client Management Problem Definition
- Results Delivery
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Your Consulting Experience . . .

• As you conduct
• Strategic competitive analysis relating to
  marketing, finance, and operations upon the
  real-world challenges of your client
• You will be supported by
• Experienced 2nd Year Engagement Managers
• Consultants from firms such as McKinsey Co
• You will benefit from the efforts of
• Highly talented Undergraduate Analysts
• You will be offered training by
• Wharton Faculty SBDC Staff
• Venture Capitalists PE Investors
• Experts from the Professional Services

Extraordinary, Unique Opportunity Nothing else
like it inside or outside Wharton No better
exposure during school Provides a unique
perspective on how to bring together your
education and your professional goals and
development
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Translates to Client Impact
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Data Rich and Evidence Based
Its hard to stress this enough, but the impact
you have is the real deal. It will hit the
bottom-line. You will have a true business war
story something of substance to talk about in
an interview.
Sample Slides from an actual Undergraduate
Research Deck
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Tools to Succeed

• We support our consultants with
• 2nd Year MBAs
• Undergraduate Analysts
• Staff Faculty
• Outside Professionals --McKinsey local PEs
• We provide you both analysis and presentation
  templates
• They are categorized by client and problem type
• You dont start off cold
• Youre not left high and dry
• You can move swiftly towards results

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Consulting Process Deliverables
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Opportunity for 1st Year MBAs

• Opportunity to learn consulting skills and manage
  projects from beginning to end
• Participation in one of the most competitive
  programs at Wharton
• Mentorship by 2nd Year MBAs McKinsey
• Leadership opportunities in second year
• Something for everyone Entrepreneurial start-ups
  to established operating businesses
• Paid stipend

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Consultant Options

• Consultants
• Generalists
• Established businesses
• Established manufacturing and service businesses
  that are growing rapidly
• Technology-based high potential start-ups
• Pilot program this year
• Healthcare life sciences start-ups
• Specialists (based on experience skill)
• Market research (statistical, survey and
  interview design)
• Accounting
• Financial modeling
• Marketing and communication

If you have experience, skill and preference for
the Pilot program in healthcare or a Specialist
position, please indicate this in your cover
letter.
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Applying to the SBDC

• Application Deadline 9am Friday 9/14
• Submit cover letter and resume (any formats
  acceptable) by 9am
• To WSBDCinfo_at_gmail.com with Last Name, First
  Name MBA Consultant in the subject line
• Interviews Monday 9/17 and Tuesday 9/18
• Those invited to interview will be notified via
  email on Friday 9/14.
• Offers by telephone calls Wednesday 9/19
• Training Friday Saturday 9/21-22
• Questions sbdc_mail_at_wharton.upenn.edu
• Presentation is posted on website
• http//whartonsbdc.upenn.edu
• International Students with work permit questions
  should contact
• Office of International Programs (3701 Chestnut
  St, Suite 1W, 215-898-4661)