Cocona Competitive Landscape

1
Cocona Competitive Landscape

• A comparison of Cocona fabrics against other
  fabrics

2
Cocona Technology

• Cocona is a patented technology
• Cocona is made with activated carbon
• The activated carbon structure is micro-porous.
• This vast micro-pore structure differentiates the
  performance of Cocona fabrics from competitors
• Cocona fabrics adsorb disperse moisture, odor
  and UV light

3
Natural

• Cocona is derived from naturally occurring
  coconut shells
• Patagonia has accepted the Cocona product as
  being, sustainable, sourced as a by-product, and
  is free of hazardous chemicals
• Cocona reduces the carbon foot profile of
  Cocona containing garments

4
Patented Technology

• US Patent 7247374 Issued July 24, 2007
• World wide coverage
• Patent claims all active particles
• Patent claims a process to keep the particles
  active during processing
• All activated carbons are covered in the patents
• All surface active materials are covered in the
  patent

5
Active Particles
odor, water

• Defined particles which interact physically or
  chemically with the surrounding environment
• Physical interactions are adsorbance
• Chemical interactions are catalyst, chemical
  changes
• For active particles to work they need to be
  exposed to the environment, they can not be
  covered or coated.

Active Particle
Polymer
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Technology
Protect Carbon
Process in yarn
Remove Protective Layer
7
Cocona Yarn Images
8
Certification - Verification

• Determine active particle is active
• OAV Certification (ASTM D5742)?
• Butane adsorbance
• Determine fabric wets
• Water Drop (AATCC 79)?
• FlashDryTM Test
• Wicking Height
• UV Protection
• AATCC 183

9
Cocona Benefits

• FlashDryTM
• Cooling Effect
• UV Protection
• Natural
• Durable Technology
• Easy Care

10
Differentiators Cocona vs Antibacterial

• Activated Carbon
• Adsorb odors
• UV Protection
• Natural
• Durable
• FlashDryTM

• Anti-bacterial
• Kills bacteria that create some odors
• No UV Protection
• Not Natural
• Performance decrease with washing
• No Drying benefit

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Differentiators Cocona vs Other Activated Carbon

• Processed via patented technology
• Adsorb odors
• UV Protection
• Natural
• Durable
• FlashDryTM

• How do they process?
• Non-certified
• Performance variable

12
Bamboo Products

• Bamboo Fiber
• fibers made from Bamboo wood
• viscose product
• has limited anti-bacterial properties
• poor wetting
• poor wicking
• poor drying
• is not an activate carbon

• Bamboo Activated Carbon
• activated carbon product
• how they keep the carbon active is unknown
• has different pore size compared to coconut
  activated carbon
• refresh temperature is higher than coconut
  activated carbon
• is not anti-bacterial/microbial
• absorbs ammonia

13
Adsorbance

• Reversible process
• Exothermic process (releases heat)?
• Temperature dependant process
• Size dependant process

Temp

14
Odor Molecules
15
Odor Test Methods

• Cocona Inc uses ASTM D 5742
• Butane adsorbance
• determines if the process worked properly
• used for certification purposes
• Other Methods
• Ammonia removal test (SGS Detective Tube Method)?
• Acetic Acid removal test (SGS Detective Tube
  Method)?
• Anti-bacterial test (AATCC 6538)?
• Scent-Lok test
• Artificial nose

16
Quick Drying Mechanism

• Experimental data shows Cocona fabrics dry faster
  compared to the same non-Cocona fabric (Dryer
  testing, 0.2mL water drop test, hang drying)?
• Known facts
• Activated carbon has a huge surface area (1000
  m2/g)?
• Adsorbance is an exothermic process (releases
  heat)?
• Cocona fabrics have exposed activated carbon
  surface area and adsorb butane

17
Quick Drying

• The largest part of Apparel's carbon footprint is
  the washing drying (82 of the life time energy
  consumption)?
• Manufacturing, disposal, packaging makes up
  remaining 18
• Cocona fabrics reduce the amount of drying by 50
  to 1000 in comparison to current competitive
  products
• When blending Cocona with cotton similar results
  occur versus other poly/cotton blends

18
Carbon Footprint
Independent studies show that most of the energy
consumption involved with apparel pertains to
after a garment is manufactured. Washing and
drying consume far more energy than the actual
manufacturing process.
19
Energy Footprint
20
Dryer Energy Use Comparison to Cocona
21
FlashDryTM Test Method
22
FlashDryTM

• FlashDryTM fabrics are defined by drying in 120
  seconds using the FlashDry testing method
• This corresponds to a 10 minute dryer dry time
  for a Polo Shirt
• FlashDryTM fabrics will be branded accordingly in
  TexBase

23
Cooling Effect

• Evaporating perspiration is the bodys cooling
  mechanism
• Cocona has a large amount of surface area
  because of the porous surface area of particles
  on the surface of the yarn
• Not only wicks faster but dries 50 faster
• Wear testers emphasize a perceptible cool
  effect
• Additionally Dry in winter (fleece) warm

24
UV Protection

• It is estimated that over 1 million new cases of
  skin cancer occur annually in USA. MedicineNet
  inc.
• UVA and UVB rays absorbed naturally
• Up to 50 UPF (Ultraviolet Protection Factor)?
• No chemical treatments
• Will not wear out or wash off

25
Cocona UV Protection Comparison
26
Durable

• Cocona technology is permanently embedded within
  the fiber.
• Will not wear out.
• Will not wash off.
• In fact it works better after washing!!

27
Reliable

• Cocona fabric technology is developed, tested
  and certified.
• It is tested and certified through the
  manufacturing process.
• The performance of every Cocona fabric is
  measured to ensure reliable benefits for your
  customer.

28
Easy Care

• Cocona fabrics dry quickly
• Cocona technology is refreshed with normal
  washing and drying
• Cocona fabrics are wrinkle resistant