Introduction of ShareWin Platform

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Introduction of ShareWin Platform

• Dr. Shao, Lingshuang
• shaolsh_at_gmail.com

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Start from Stories

• In Dec, 2010, Milk Powder in Netherlands have
  been sold out, because of Chinese babies
• In Dec, 2008, Selfridges creats a new salse
  record one million pounds in one hour, because
  of Chinese visitors
• In Sep, 2010, Chinese people bought 200 SMART
  cars via Internet within pre-set time

Huge Requirements for High-quality Products
in China !
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The Difficulties to Enter Chinese Market

• No parteners or channels
• Not farmiliar with policy and culture
• do you know "8" means "fortunate"?
• Tedious formalities logistics and clearance
• The most difficult part whether the consumers
  love the products?
• Traditional way ship and store the products to
  China, sell them via existing channels

Huge Investment, High Risk!
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Requirement Collection
Solution Large-Scale Booking
Collect diverse reuirements and form them into
unified and large-scale requirement
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How to Use ShareWin Platform
STEP 2 The call center / online advertisment
will make channels know the product
STEP3 Channels will publish group booking info.
Unified time Quantity rules ( lower limit and
upper limit)
STEP 1 publish the products informationwith
detailed quantity / price policy
STEP 4 When the group booking ends, platform
will arrange the logistics and clearance for your
products
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Booking V.S. Existing e-Business Model

• Existing Business Model (eBay, new egg )
• Advocating Good Products, Lower Price
• Result of Price competition only the customers
  win
• Shrinks the profit of channels
• Shrinks the profit of manufactures, influencing
  the investment of RD and marketing
• Large-scale Booking Model
• Help manufactures producing according to sales,
  cost down
• Help Logistics Packaged
• With Internet, produce new value in current
  commercial and productive model

Win-Win Solution for Stakeholders
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Other Products

• Finance supporting system for the channels
• Certification of Origin System
• Channel database
• Offline supportive systems
• Experiencing Shops
• Call center

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Infrastructures

• Industrial Services, Call Centers and Data Center

Beijing
Chengdu
Wuhan
Suzhou
Guangzhou
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Resources of ShareWin Platform

• Supported by China central and local government
• Plentiful finiancing resource
• Media support
• Start from 800 incubators in China
• ShareWin Platform has been adopted as an example
  e-business pattern recommended in incubators

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• Thank You!
• Contact shaolsh_at_gmail.com