Title: Membership
1WELCOME
2Building A Better Tomorrow One Community at a
Time
Membership Extension Retention Leadership Orientat
ion
A Coordinated Effort For Growth
3 all effective leaders have a vision of what
they must accomplish. That vision becomes the
energy behind every effort and the force that
pushes through all the problems. With vision,
the leader is on a mission and has a contagious
spirit John Maxwell, Developing The
Leader Within You
4Lion Membership Is An Opportunity
Learn To Sell It!
If you think the sales process is something
you do to somebody, youre in the wrong
business. The sales process is something you do
for somebody. Zig Ziglar
5Distribution Network
- Train Orientation Teams
- Train Certified Guiding Lion Teams
- Develop Strong Supporting Clubs
- Select Field Teams
- Train Lions For Field Work
- Coordinate MERLO Team
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6Selection of Team Members
not everyone is going to go on the journey.
- Not everyone will take the journey. Some dont
want to change, grow, or conquer new territory.
- Not everyone should take the journey. Some
should not join the team because they have a
different agenda.
- Not everyone can take the journey. With some the
issue is ability.
7As you work to build your Membership team,
evaluate each members experience, skills,
temperament, attitude, passion, people skills,
emotional strength, and potential.
Members must be
INFORMED Lion knowledge - Mentoring
INVOLVED You must have Ownership
INSPIRING Follow me - what is your Image
8Market Analysis
Community Needs Survey What
Organizations Presently Exist Available
Meeting Facilities for your club Names of
Current and Former Lion Leaders in the Community
Closest Possible Lions Club Service
Projects Names of Key Contacts in the
Community Demographics (Population Centers)
9Site Selection
- Review Market Analysis
- Appoint Three Legged Stool (3)
- Determine Recruiting Procedures
- Share Ideas to Motivate Others
- Get off the Track and Ride the Train
- Set Timetable for Beginning and
- Completion
10Close The Deal Sign em up!
1. One-on-one meetings 2. Small group meetings 3.
Combine several small meetings
and Get em Going!
- Set service goals
- Start regular group meetings
- Let the community know youre there
11Product Recognition - Visibility
- General Informational Articles in Local
Newspaper - Letters to the Editor
- Radio Public Service Announcements
- Eye Glasses Collections
- Health Fairs
- Showcase Presentations
He toots not his own horn, the same shall not
be tooted
12The achievements of an organization are the
results of the combined effort of each
individual Vince Lombardi Network
Opportunities
Success Occurs When Opportunity Meets Preparation
13Thank you!
Dr. Carl E. Burson, Jr.