Desktop Publishing

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Desktop Publishing
Presented by Jo Sorensen
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Using Colour

• Colour can be used to catch attention, and make
  your publication more visually appealing.
• Background colour should contrast with text so
  that your message is easily read.
• Many publications are printed in B W

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Backgrounds

• Often light backgrounds are best
• Reduced ink consumption
• Often easier on the eye
• Printing on coloured / textured media is an
  option.
• Dark backgrounds with a lack of contrast to the
  text can be...

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Very hard to read

• A contrasting colour like white is much easier to
  read !

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Coloured Text

• Colour can add interest and emphasis
• and draw readers attention
• Colour can distract from a publication if not
  used appropriately.

• People shouldnt struggle to see your message.
• Too Many Colours can make a publication very hard
  to read

6
Text Size

• Appropriate text size can add interest, emphasis
  and contrast and make your publication much
  easier to read and understand.
• You can direct your readers attention to
  important aspects of your publication using
  larger text

• For your interest 72 points 1 inch

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Text Readability

• Text legibility and readability depends on
• Type of font (serif, san serif, script,
  decorative)
• Size of font
• Spacing between letters and words
• Mix of fonts used
• Alignment
• White space
• Line length
• Spelling and Grammar
• Choice of words language level

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• Wedge-Tailed Eagle
• Aquila audax
• The Wedge-tailed Eagle is Australia's largest
  living bird of prey and one of the largest eagles
  in the world. It reaches 0.85-1.05 m in length
  and has a wingspan of 2.3 m. Females are larger
  than males, averaging 4.2 kg in weight and
  occasionally reaching 5.3 kg. Males usually weigh
  about 3.2 kg, although they may reach 4.0 kg.
• Gang-Gang Cockatoo
• Callocephalon fimbriatum
• The male gang-gang is unmistakable in his plumage
  of smoky grey with a bright red head and crest.
  The female differs in that she is grey all over,
  although the underparts often have feathers edged
  in yellowish-orange. Gang-gangs are relatively
  small cockatoos reaching about 35cm in length.
• Sulphur-Crested Cockatoo
• Cactua galerita
• The Sulphur-crested Cockatoo is a large white
  parrot, measuring 45cm - 50cm. It has a dark
  grey-black bill, a distinctive sulphur-yellow
  crest and a yellow wash on the underside of the
  wings. Sexes are similar, although the female can
  be separated at close range by its red-brown eye
  (darker brown in the male).

9

• Wedge-Tailed Eagle
• Aquila audax
• The Wedge-tailed Eagle is Australia's largest
  living bird of prey and one of the largest eagles
  in the world. It reaches 0.85-1.05 m in length
  and has a wingspan of 2.3 m. Females are larger
  than males, averaging 4.2 kg in weight and
  occasionally reaching 5.3 kg. Males usually weigh
  about 3.2 kg, although they may reach 4.0 kg.
• Gang-Gang Cockatoo
• Callocephalon fimbriatum
• The male gang-gang is unmistakable in his plumage
  of smoky grey with a bright red head and crest.
  The female differs in that she is grey all over,
  although the underparts often have feathers edged
  in yellowish-orange. Gang-gangs are relatively
  small cockatoos reaching about 35cm in length.
• Sulphur-Crested Cockatoo
• Cactua galerita
• The Sulphur-crested Cockatoo is a large white
  parrot, measuring 45cm - 50cm. It has a dark
  grey-black bill, a distinctive sulphur-yellow
  crest and a yellow wash on the underside of the
  wings. Sexes are similar, although the female can
  be separated at close range by its red-brown eye
  (darker brown in the male).

10
Graphics

• Appropriate graphics add interest and meaning to
  a publication.

You can direct the readers eyes using graphics.

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Graphics

• Overuse or inappropriate use can cause the
  purpose of your publication to be lost

Graphical elements are great when used wisely
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• Wedge-Tailed Eagle
• Aquila audax
• The Wedge-tailed Eagle is Australia's largest
  living bird of prey and one of the largest eagles
  in the world. It reaches 0.85-1.05 m in length
  and has a wingspan of 2.3 m. Females are larger
  than males, averaging 4.2 kg in weight and
  occasionally reaching 5.3 kg. Males usually weigh
  about 3.2 kg, although they may reach 4.0 kg.
• Gang-Gang Cockatoo
• Callocephalon fimbriatum
• The male gang-gang is unmistakable in his plumage
  of smoky grey with a bright red head and crest.
  The female differs in that she is grey all over,
  although the underparts often have feathers edged
  in yellowish-orange. Gang-gangs are relatively
  small cockatoos reaching about 35cm in length.
• Sulphur-Crested Cockatoo
• Cactua galerita
• The Sulphur-crested Cockatoo is a large white
  parrot, measuring 45cm - 50cm. It has a dark
  grey-black bill, a distinctive sulphur-yellow
  crest and a yellow wash on the underside of the
  wings. Sexes are similar, although the female can
  be separated at close range by its red-brown eye
  (darker brown in the male).

13
Australian Birds

• Wedge-Tailed Eagle
• Aquila audax
• The Wedge-tailed Eagle is Australia's largest
  living bird of prey and one of the largest eagles
  in the world. It reaches 0.85-1.05 m in length
  and has a wingspan of 2.3 m. Females are larger
  than males, averaging 4.2 kg in weight and
  occasionally reaching 5.3 kg. Males usually weigh
  about 3.2 kg, although they may reach 4.0 kg.
• Gang-Gang Cockatoo
• Callocephalon fimbriatum
• The male gang-gang is unmistakable in his plumage
  of smoky grey with a bright red head and crest.
  The female differs in that she is grey all over,
  although the underparts often have feathers edged
  in yellowish-orange. Gang-gangs are relatively
  small cockatoos reaching about 35cm in length.
• Sulphur-Crested Cockatoo
• Cactua galerita
• The Sulphur-crested Cockatoo is a large white
  parrot, measuring 45cm - 50cm. It has a dark
  grey-black bill, a distinctive sulphur-yellow
  crest and a yellow wash on the underside of the
  wings. Sexes are similar, although the female can
  be separated at close range by its red-brown eye
  (darker brown in the male).

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Font Types

• Examples at 28pts
• Arial
• Times New Roman
• Alaska Extrabold
• Edwardian Script
• Kristen ITC
• Gigi is interesting
• Ravie

• Serif fonts Little feet
• Sans Serif no feet
• Script like handwriting
• Decorative

15
Australian Birds

• Wedge-Tailed Eagle
• Aquila audax
• The Wedge-tailed Eagle is Australia's largest
  living bird of prey and one of the largest eagles
  in the world. It reaches 0.85-1.05 m in length
  and has a wingspan of 2.3 m. Females are larger
  than males, averaging 4.2 kg in weight and
  occasionally reaching 5.3 kg. Males usually weigh
  about 3.2 kg, although they may reach 4.0 kg.
• Gang-Gang Cockatoo
• Callocephalon fimbriatum
• The male gang-gang is unmistakable in his plumage
  of smoky grey with a bright red head and crest.
  The female differs in that she is grey all over,
  although the underparts often have feathers edged
  in yellowish-orange. Gang-gangs are relatively
  small cockatoos reaching about 35cm in length.
• Sulphur-Crested Cockatoo
• Cactua galerita
• The Sulphur-crested Cockatoo is a large white
  parrot, measuring 45cm - 50cm. It has a dark
  grey-black bill, a distinctive sulphur-yellow
  crest and a yellow wash on the underside of the
  wings. Sexes are similar, although the female can
  be separated at close range by its red-brown eye
  (darker brown in the male).

16
Australian Birds

• Wedge-Tailed Eagle
• Aquila audax
• The Wedge-tailed Eagle is Australia's largest
  living bird of prey and one of the largest eagles
  in the world. It reaches 0.85-1.05 m in length
  and has a wingspan of 2.3 m. Females are larger
  than males, averaging 4.2 kg in weight and
  occasionally reaching 5.3 kg. Males usually weigh
  about 3.2 kg, although they may reach 4.0 kg.
• Gang-Gang Cockatoo
• Callocephalon fimbriatum
• The male gang-gang is unmistakable in his plumage
  of smoky grey with a bright red head and crest.
  The female differs in that she is grey all over,
  although the underparts often have feathers edged
  in yellowish-orange. Gang-gangs are relatively
  small cockatoos reaching about 35cm in length.
• Sulphur-Crested Cockatoo
• Cactua galerita
• The Sulphur-crested Cockatoo is a large white
  parrot, measuring 45cm - 50cm. It has a dark
  grey-black bill, a distinctive sulphur-yellow
  crest and a yellow wash on the underside of the
  wings. Sexes are similar, although the female can
  be separated at close range by its red-brown eye
  (darker brown in the male).

17
Australian Birds

• Wedge-Tailed Eagle
• Aquila audax
• The Wedge-tailed Eagle is Australia's largest
  living bird of prey and one of the largest eagles
  in the world. It reaches 0.85-1.05 m in length
  and has a wingspan of 2.3 m. Females are larger
  than males, averaging 4.2 kg in weight and
  occasionally reaching 5.3 kg. Males usually weigh
  about 3.2 kg, although they may reach 4.0 kg.
• Gang-Gang Cockatoo
• Callocephalon fimbriatum
• The male gang-gang is unmistakable in his plumage
  of smoky grey with a bright red head and crest.
  The female differs in that she is grey all over,
  although the underparts often have feathers edged
  in yellowish-orange. Gang-gangs are relatively
  small cockatoos reaching about 35cm in length.
• Sulphur-Crested Cockatoo
• Cactua galerita
• The Sulphur-crested Cockatoo is a large white
  parrot, measuring 45cm - 50cm. It has a dark
  grey-black bill, a distinctive sulphur-yellow
  crest and a yellow wash on the underside of the
  wings. Sexes are similar, although the female can
  be separated at close range by its red-brown eye
  (darker brown in the male).

18
Australian Birds

• Wedge-Tailed Eagle
• Aquila audax
• The Wedge-tailed Eagle is Australia's largest
  living bird of prey and one of the largest eagles
  in the world. It reaches 0.85-1.05 m in length
  and has a wingspan of 2.3 m. Females are larger
  than males, averaging 4.2 kg in weight and
  occasionally reaching 5.3 kg. Males usually weigh
  about 3.2 kg, although they may reach 4.0 kg.
• Gang-Gang Cockatoo
• Callocephalon fimbriatum
• The male gang-gang is unmistakable in his plumage
  of smoky grey with a bright red head and crest.
  The female differs in that she is grey all over,
  although the underparts often have feathers edged
  in yellowish-orange. Gang-gangs are relatively
  small cockatoos reaching about 35cm in length.
• Sulphur-Crested Cockatoo
• Cactua galerita
• The Sulphur-crested Cockatoo is a large white
  parrot, measuring 45cm - 50cm. It has a dark
  grey-black bill, a distinctive sulphur-yellow
  crest and a yellow wash on the underside of the
  wings. Sexes are similar, although the female can
  be separated at close range by its red-brown eye
  (darker brown in the male).

19
Australian Birds

• Wedge-Tailed Eagle
• Aquila audax
• The Wedge-tailed Eagle is Australia's largest
  living bird of prey and one of the largest eagles
  in the world. It reaches 0.85-1.05 m in length
  and has a wingspan of 2.3 m. Females are larger
  than males, averaging 4.2 kg in weight and
  occasionally reaching 5.3 kg. Males usually weigh
  about 3.2 kg, although they may reach 4.0 kg.
• Gang-Gang Cockatoo
• Callocephalon fimbriatum
• The male gang-gang is unmistakable in his plumage
  of smoky grey with a bright red head and crest.
  The female differs in that she is grey all over,
  although the underparts often have feathers edged
  in yellowish-orange. Gang-gangs are relatively
  small cockatoos reaching about 35cm in length.
• Sulphur-Crested Cockatoo
• Cactua galerita
• The Sulphur-crested Cockatoo is a large white
  parrot, measuring 45cm - 50cm. It has a dark
  grey-black bill, a distinctive sulphur-yellow
  crest and a yellow wash on the underside of the
  wings. Sexes are similar, although the female can
  be separated at close range by its red-brown eye
  (darker brown in the male).

20
Australian Birds

• Wedge-Tailed Eagle
• Aquila audax
• The Wedge-tailed Eagle is Australia's largest
  living bird of prey and one of the largest eagles
  in the world. It reaches 0.85-1.05 m in length
  and has a wingspan of 2.3 m. Females are larger
  than males, averaging 4.2 kg in weight and
  occasionally reaching 5.3 kg. Males usually weigh
  about 3.2 kg, although they may reach 4.0 kg.
• Gang-Gang Cockatoo
• Callocephalon fimbriatum
• The male gang-gang is unmistakable in his plumage
  of smoky grey with a bright red head and crest.
  The female differs in that she is grey all over,
  although the underparts often have feathers edged
  in yellowish-orange. Gang-gangs are relatively
  small cockatoos reaching about 35cm in length.
• Sulphur-Crested Cockatoo
• Cactua galerita
• The Sulphur-crested Cockatoo is a large white
  parrot, measuring 45cm - 50cm. It has a dark
  grey-black bill, a distinctive sulphur-yellow
  crest and a yellow wash on the underside of the
  wings. Sexes are similar, although the female can
  be separated at close range by its red-brown eye
  (darker brown in the male).