What is this?

1
What is this?

• This is a preparation for the CHI 2013 workshop
  Designing Gamification to allow practitioners
  and researchers to give participants a solid
  understanding of their design experience ahead of
  the workshop
• Best read all questions before starting to fill
  out the template )
• Please fill out this template and send it back as
  ppt, keynote, or PDF file to chi2013_at_gamification-
  research.org together with a 50-word bio no later
  than January 11, 2013
• Contact us for any questions, of course

2
How to use this template
This is the title

• Each slide carries a title and a box with a
  question
• Fill out the slide to answer the question
• Feel free to create multiple slides per question
  or reformat the slides, ignore/delete bullet
  points and put in diagrams/images/links instead,
  change the slide title, or delete the question
  box
• If the structure we provide does not work for
  you, feel free to structure your slides any way
  you feel best allows you to portray your point of
  view. But try to cover the questions we provided
  in doing so, if possible
• Conciseness and images are always in the interest
  of the reader )
• The Only Hard Rule Just by reading/viewing your
  slides, another person from a different
  discipline or practice should be able to
  understand your design practice

This is the question box
Hope this is not complicated )
3
ltGive your slide deck a title heregtltYour name
here, e.g. Will SmithgtltYour Institution and
contact mail heregtCHI 2013 Workshop Designing
GamificationApril 28, 2013, Paris, France
4
About You

• Bullet point 1 here
• Bullet point 2 here
• Sub-bullet point 1 here

Introduce yourself to the others Who are you, and what brings you here?
5
About Your Experience

• Bullet point 1 here
• Bullet point 2 here
• Sub-bullet point 1 here

What is your background/experience in designing gamification?
6
Types of Design

• Bullet point 1 here
• Bullet point 2 here
• Sub-bullet point 1 here

In your experience, are their different types or kinds of gamification projects (that require different design processes)? If so, what are they, and how are they different?
7
Design Process Overview

• Bullet point 1 here
• Bullet point 2 here
• Sub-bullet point 1 here

Note (delete after reading) What follows is a
template of steps of an idealised design process.
If your process has other steps, disregard ours
and use yours instead. But it would be good if
your design process would answer all questions of
our steps. Ideally, illustrate your design
process step-by-step using an actual case study -
the more concrete, hands-on, with images and
actual content etc., the better. Of course, you
may anonymise material or check with us to ensure
your material is only seen and shared within the
workshop.
What is/was your (typical) gamification design process? What steps did you go through, and why?
8
Design Process Data Gathering

• Bullet point 1 here
• Bullet point 2 here
• Sub-bullet point 1 here

What kind of data do you typically collect initially (user research, log files, requirements, business goals, KPIs, competitor analysis, ) and why?
9
Design Process Analysis Strategy

• Bullet point 1 here
• Bullet point 2 here
• Sub-bullet point 1 here

How do you aggregate and analyse that data to guide idea generation (concept models, personas, user journeys, mental models, business models, ) and why?
10
Design Process Ideation

• Bullet point 1 here
• Bullet point 2 here
• Sub-bullet point 1 here

How do you generate initial ideas for how to gamify a system or experience and why do you use this method?
11
Design Process Design/Development

• Bullet point 1 here
• Bullet point 2 here
• Sub-bullet point 1 here

How do you then flesh out, prototype, design, develop, your gamification design and why?
12
Design Process Testing

• Bullet point 1 here
• Bullet point 2 here
• Sub-bullet point 1 here

How do you test your design and why do you choose the methods you use?
13
Design Process Implementation

• Bullet point 1 here
• Bullet point 2 here
• Sub-bullet point 1 here

How do you roll out or implement the design, including training, marketing, etc.? Whats the rationale behind that?
14
Design Process Support Evolution

• Bullet point 1 here
• Bullet point 2 here
• Sub-bullet point 1 here

What do you usually do after the initial launch of a design, and why?
15
Design Components

• Bullet point 1 here
• Bullet point 2 here
• Sub-bullet point 1 here

What are the various typical components (building blocks, dimensions, deliverables, ...) of a gamification design by you, and how is each important? (Please illustrate each if possible)
16
Design Organisation

• Bullet point 1 here
• Bullet point 2 here
• Sub-bullet point 1 here

What is the typical organisation of your gamification design process Roles, team members, decision structures, etc., and why is it that way?
17
Circumstances

• Bullet point 1 here
• Bullet point 2 here
• Sub-bullet point 1 here

Are there specific audiences, goals, contexts, circumstances and the like that require different approaches in gamification? If so, how? (E.g. children, enterprise engagement, campaigns, )
18
Challenges, Issues, Pitfalls

• Bullet point 1 here
• Bullet point 2 here
• Sub-bullet point 1 here

What challenges, issues, pitfalls did you run into in gamification design, and how do you try to solve them for now? (Please be concrete and illustrate if possible)
19
Lessons Learned

• Bullet point 1 here
• Bullet point 2 here
• Sub-bullet point 1 here

What hard-earned lessons have you learned in the course of your gamification design career? What do you do differently now than in the past, and why? (Again, be illustrative, concrete _)
20
Open questions

• Bullet point 1 here
• Bullet point 2 here
• Sub-bullet point 1 here

What are open questions and/or promising arenas that should be explored by researchers or practitioners with regard to gamification?
21
Use copies of this blank slide e.g. for images