Assessment and Funding Feasibility

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Assessment andFunding Feasibility

• Resource Development Group
• May 4, 2007

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Assignment

• Conduct 40 private sector interviews
• Depth of understanding and support for economic
  development agenda
• Test Target Goal of 500,000 x 5 years
• Identify Potential Leadership
• Identify Possible Funding Sources
• Determine Steps to Implement Campaign

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Interview Pool

• 52 interviews completed
• 19 of the Top 25 Investors
• 47 Current GO TOPEKA Investors (63 of current Go
  Topeka funding)
• 5 Non-Investors

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Proposed 5-Year Budget-2,500,000

• Global Business Development-1,700,000
• Workforce Development-175,000
• Employer Solutions-175,000
• Flexibility Fund-450,000

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Key Findings Strengths
Assets
Results Based on 52 Interviews
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Key Findings Weaknesses
Results Based on 52 Interviews
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Key Findings General Support for Program of Work
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Key Findings Prioritize the Program Elements
(Graph reflects a 1-4 point scale with 4 points
given to the top priority and 1 point given to
the last priority)
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Key Findings Is Target Goal Reasonable?
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RDG Goal Setting Methodology

• Top 13 History
• ----10k per year or greater
• Top Number?
• How Many
• Drop Off Point
• Base Broadening Potential

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Funding Trend analysis
2003 Projected 2008
Amount Raised 2,000,000 2,500,000
Number of Investors 124 150
Top 13 Investors 950,000 1,150,000
Percent of Total 48 45
52 Assessed Investors 1,265,000 1,660,000
Percent of Total 63 66
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Private Sector Revenue Potential

• Guarantee2.5 Million
• 500,000 per year 5 years

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How do we do it?

• Maximize Current Investor Potential
• Broaden the Base
• -From 120 to 150

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Campaign Leadership

• 3-5 Campaign Co-Chairs
• 10-20 Member Steering Committee------------------
  -------------------------
• Kitchen Cabinet
• Small Working Group
• Advice, Counsel, Assistance Oversight

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Assessment andFunding Feasibility

• Resource Development Group
• May 4, 2007