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Project Review

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Title: Project Review


1
Project Review
Architectural Panel Edward Jones
Headquarters Mark Greiner High Concrete Group LLC
2
Project Details
  • Building Type
  • Office
  • Location
  • St. Louis, MO
  • Stories
  • 6
  • Square Feet of Space
  • 40,000
  • CarbonCast Product
  • Architectural Wall Panels
  • Owner
  • Edward Jones
  • Architect
  • Arcturis, St. Louis
  • General Contractor
  • McCarthy, St. Louis
  • Engineer
  • Alper Audi, St. Louis
  • Erector
  • Big Boy Steel, St. Louis

3
Edward Jones Headquarters
Rendering courtesy of Arcturis
4
Edward Jones Headquarters
Rendering courtesy of Arcturis
5
Edward Jones Headquarters
Rendering courtesy of Arcturis
6
Edward Jones Headquarters
Rendering courtesy of Arcturis
7
Edward Jones Headquarters
Rendering courtesy of Arcturis
8
Edward Jones Headquarters
Rendering courtesy of Arcturis
9
Situation Analysis
  • Owner Needs/Requirements
  • Structure designed for limestone, high costs
    mandated substitute
  • Project could not be delayed for redesign
  • Steel frame design with weight limit of 50
    lbs./sq. ft.
  • Why precast was preferable
  • Could give the look of limestone at a lower cost
  • Long term durability
  • However, conventional precast was too heavy for
    the design
  • What special needs CarbonCast products fulfilled
  • Lighter weight worked within constraints of
    existing structural design
  • Non-corrosive maintain longer-term aesthetics

10
How the Product Use Table Applies to this Sale
11
Sales Process
  • How we became aware of the project
  • Relationship with the architect (Arcturis) they
    called when they found out they had a problem
  • The early meetings
  • A CarbonCast design solution was proposed for
    weight and aesthetics
  • Architect was encouraging, so I involved
    engineering
  • Limestone was preferred, but problems with the
    design were indicated by architect
  • How decisions were made
  • Engineering attended sales meetings with
    architect to see if CarbonCast could meet design
    criteria
  • Proved we could do 50 lbs./sq. ft.
  • Engineering analysis of building elevations and
    sections for sizing and connections
  • Architects indicated CarbonCast was their
    preference to address weight issue

12
Sales Process Continued
  • How decisions were influenced
  • Relationship with the architect
  • Challenges encountered
  • Needed to limit some eyebrow and parapet panels
    to 4 thickness (conventional precast)
  • How challenges were dealt with
  • Engineering checked to determine if we could meet
    weight criteria
  • Supplied typical panel design diagram showing 8
    panel with ribbing
  • Used conventional precast for panels with returns
    or not flat

13
Technical Challenges
  • Challenges
  • Design required 50 psf or less panels
  • Look of dimensional limestone
  • Solutions
  • Engineering supported technical sales proposal of
    lightweight CarbonCast

14
Lessons Learned
  • What could have been done to make the process
    more effective
  • Design the project for CarbonCast from the
    beginning
  • Obtain CM buy-in
  • How the process could be improved
  • Introduce CarbonCast as part of the initial
    design
  • Involve CM in early design meetings so they can
    understand the solution

15
Panel Section
EPS Foam
16
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