Tips to Create a Successful Influencer Marketing Campaign - PowerPoint PPT Presentation

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Tips to Create a Successful Influencer Marketing Campaign

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Viral Nation leading influencer management platform. We help you manage, validate, measure, and scale influencer marketing programs working in everywhere. see this and know more about influencer marketing services. For more info reach us here: or drop us an e-mail at info@viralnation.com – PowerPoint PPT presentation

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Updated: 14 June 2018
Slides: 7
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Title: Tips to Create a Successful Influencer Marketing Campaign


1
Tips to Create a Successful Influencer Marketing
Campaign
2
Let your influencers have creative freedom
  • Influencers got to where they are, in terms of
    popularity, because of their personality. Its
    important that you let them have full creative
    control when promoting your product or service.

3
Do your due diligence to make sure an influencer
is the right fit
  • Remember, this is someone that is going to be
    essentially representing your brand. If a
    consumer sees that your brand is being promoted
    by someone that engages in hate speech, drop the
    F-bomb every other post or is outright rude, its
    going to reflect negatively on your brand.

4
Dont get mesmerized by follower count
  • Look at engagement rates and the type of
    engagement posts are receiving. I can promise you
    that the audience following some of these models
    with millions of followers arent interested in
    buying anything.

5
Always negotiate prices
  • I have seen initial asks of thousands per post
    come down to a couple hundred. If you are
    promoting a product, chances are you are going to
    be sending it to the influencer so they can
    create content to post.

6
Contact Us
  • Websitehttps//viralnation.com/
  • Emailinfo_at_viralnation.com
  • Phone1 888 278 4567
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