Digital User Experience - Avantika University

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Digital User Experience

• Design College In India Avantika University

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Digital User Experience

• Digital User Experience refers to the experience
  that a user goes through while interacting with
  any digital platform. It is the digital user
  experience of a website or app that gives it an
  upper hand over its competitors as users will
  visit a website that offers a better experience.

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• Digital experience includes elements like color,
  layout, navigability and overall flow of a
  website. Proper design of user experience ensures
  that the user can complete the action or the tour
  of the website efficiently without facing any
  trouble. In other words, websites are made
  user-friendly by efficient UX/UI designing.

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Significance of Digital Experience Design

• As the world is becoming digitalized and the
  significance of the online presence of a business
  is growing rapidly, the need for attractive and
  user-friendly design is also increasing. Today,
  internet is flooded with a number of websites and
  apps where companies and individuals can promote
  their business. So, UX/UI designing of website is
  crucial to facilitate a company in acing the
  competition by impressing the users.

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• Digital user experience is planned and designed
  by UX/UI designers and its ease for the users
  depends upon the work and creativity of
  designers. The design includes minute details of
  user experience like how many swipes or clicks a
  user is required to perform while visiting a
  website and how integrated an app or page is with
  other apps.

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Scope for UX Designers in India

• In this technology-driven and digital age,
  businesses need to have an online presence to
  deal with global customers. So, businesses go for
  mobile apps and websites. However, different
  websites and applications have different designs.
  It is the navigability and ease of use of a
  website that keeps the users hooked.

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• This created the need for UX designers who can
  comprehend the needs of the users and design the
  user experience accordingly. The designer ensures
  that the website or application is user-friendly,
  easily accessible and attractive.

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• Almost all start-ups follow a user-centered
  design approach and they always tend to keep UX
  and UI designers in their team. Big companies
  like Infosys and TCS are constantly in a lookout
  for efficient UX and UI designers. In such a
  scenario, there is a good scope for the
  professionals. In fact, the demand and volume of
  the work for UX/UI designers in India are much
  higher than the availability of the designers.

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• There is a gap in the industry that can be filled
  by efficient designers. So, its a good chance
  for UI and UX aspirants to get skilled and shape
  their careers in the sphere.
• To be an efficient UX and UI designer, it is
  important to choose the best educational
  institution that can prepare you for the
  corporate world. When looking for top design
  colleges in India, Avantikas design college
  stands at the numero-uno spot.

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Why Choose Avantika University

• Avantika University is synonymous with
  excellence. It is Indias first and only
  design-centered university. It is an educational
  centre where students are motivated to innovate
  and exercise design thinking ideology. The
  university connects its students with highly
  qualified and experienced team of professionals
  who impart field-specific skills and knowledge.

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• The best part is that the students of the
  university receive special mentoring from experts
  of MIT Institute of Design, another premium
  institute for design. Avantika University focuses
  on practical experience along with theoretical
  knowledge which allows students to immediately
  get absorbed in the industry. So, enrol for
  admissions at Avantika and keep your best foot
  forward in the world of design.

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Conclusion

• Avantika University is the MIT Institute of
  Design in Ujjain, MP. It follows a unique
  learning approach where the students are
  encouraged to think out of the box. Avantika
  University is the part of reputed MIT Pune.

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