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There are some techniques that can still be useful in 2017 but there are as well a few that will no longer deliver good results. So, what are these SEO techniques and practices that you need to stay away from this 2017?
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As much as every business owner would like it to be true, “if you build it, they will come,” does not apply to your online presence. That perspective is a common mistake, and it’s one that can set back a company’s efforts to reach its target audience or kickstart growth. A strong website is critical, and so is rich, useful content to fill that website—but if no one can find that site and its content, is it still useful?
It is impossible to overstate the value or importance of a company’s website today. Websites that serve purposes as diverse as education, marketing, sales, and more are your most accessible way to communicate to audiences while building a strong brand. However, web design has evolved immensely, not just over the past several decades but even in the past few years.
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