Welcome to a Magical World of Marketing

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Welcome to a Magical World of Marketing!

• Marketing Courses
• will take you places!

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Before you can get anywhere, YOU have to sign up
for a marketing class!
Co-op
DECA
Marketing
Class
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Where can marketing courses take you?

• DECA Community Service Projects Competition
• Disney World Disney Land
• New York City
• Blue Man Group
• Madam Tussauds Wax Museum
• Radio City Music Hall
• Sports Museum of America
• Rockefeller Center
• Hershey Park
• Harley Davidson
• Norfolk
• Capitals Game
• Camden Yards
• Hemlock
• Holiday Gift Wrap Store
• Lobbying on Capital Hill
• Fashion Shows
• Chick-Fil-A Challenge!

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All these sound cool, but how do marketing
courses get me there?
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That answer is EASY!Sign up for a Marketing
Course today!

• Marketing Courses Offered at
• Robinson Secondary School
• (Click on a course to see more details!)
• Introduction to Marketing
• Marketing 1
• Advanced Marketing
• Fashion Marketing 1
• Advanced Fashion Marketing
• Sports Entertainment Marketing 1
• Advanced Sports Entertainment Marketing
• Global Marketing
• Cooperative Education Internship
• Robinson DECA

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Introduction to MarketingExclusively for 9th
Graders!

• Students will learn
• Marketing Basics
• Job Search Skills
• Decision-Making Skills
• Basic Retail Knowledge
• Marketing Mix
• Selling
• Human Relations
• Social Responsibility Ethics
• Entrepreneurship

Click here to go back to list of courses!
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Marketing 1For 10th, 11th, 12th Grade Students!

• Students will learn
• Functions of Marketing
• Marketing Mix
• Promotion
• Sales Selling
• Employment Career Development
• Business Foundations
• Communications
• Economics
• Marketing Management
• Pricing
• Product Planning Branding

Click here to go back to list of courses!
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Advanced MarketingFor 11th 12th Grade
Students!Prerequisite(s) Marketing 1, Fashion
Marketing 1, or Sports Ent Marketing 1

• Students will learn
• Advanced Level Marketing Functions
• Management Responsibilities
• Marketing Business Style Writing
• Advanced Level Product Planning
• Advanced Level Selling
• Advanced Level Promotion
• Advanced Level Pricing Strategies
• Entrepreneurship
• Risk Management
• Advanced Level Marketing Research
• Create Devise Business Plans

Click here to go back to list of courses!
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Fashion Marketing 1New! Now 9th Graders may take
this course!For 9th, 10th, 11th, 12th Grade
Students!

• Students will learn
• Fashion Marketing Functions Foundations
• Fashion Show Production
• Fashion Modeling
• History of Fashion Designers
• Basic Marketing Foundations
• Marketing Mix
• Fashion Selling
• Fashion Entrepreneurship Retail
• Fashion Promotion
• Historical Costume
• Fashion Merchandising
• Color, Line, Design Functions
• Career Development in the Fashion Industry

Click here to go back to list of courses!
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Advanced Fashion MarketingFor 10th, 11th, 12th
Grade Students! Prerequisite(s) Fashion
Marketing 1 or Marketing 1

• Students will learn
• Advanced Fashion Marketing Principles Concepts
• Advanced Level Fashion Merchandising
• Advanced Level Fashion Buying Pricing
• Advanced Level Fashion Selling
• Advanced Level Promotion
• Management Retail Management
• Communication Skills
• Fashion Show Creation, Management, Direction
• Advanced Level of Fashion Line Design
• Entrepreneurship

Click here to go back to list of courses!
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Sports EntertainmentMarketing 1For 10th,
11th, 12th Grade Students!

• Students will learn
• Sports Entertainment Marketing Functions
  Foundations
• History of Sports Marketing
• Economic Impact of Sports Entertainment
  Marketing Industry
• Understanding Sports Entertainment Products
  Services
• Sales in the Sports Entertainment Marketing
  Industry
• Pricing Considerations in the Industry
• Promotion
• Product Service Planning as it relates to
  Sports Entertainment

Click here to go back to list of courses!
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Advanced Sports Entertainment Marketing For
11th, 12th Grade Students! Prerequisite(s)
Sports Entertainment Mktg 1 or Marketing 1

• Students will learn
• Advanced Level Sports Entertainment Marketing
  Functions Foundations
• Economic Impact of Sports Entertainment
  Marketing Industry
• Advanced Level Sports Entertainment Products
  Services
• Advanced Level Selling in the Sports
  Entertainment Marketing Industry
• Pricing Considerations in the Industry
• Advanced Level Promotion
• Product Service Planning as it relates to
  Sports Entertainment
• Sports Entertainment Marketing Entrepreneurship
• Management Ethics Social Responsibility
• Financing Legal Matters in the Sports
  Entertainment Industry
• Marketing Research

Click here to go back to list of courses!
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Global MarketingFor 11th 12th Grade
Students(This is the highest level course of the
marketing classes.) Please note there is not a
prerequisite, however, the class is specifically
for students who can work independently and adapt
quickly.

• Students will learn
• Marketing Foundations on a Global Spectrum
• International Marketing Mix
• Marketing Global Trade
• Global Finance
• Geographical Marketing Concepts
• Political Marketing Concepts
• Cultural Marketing Concepts
• Global Product Development
• Global Pricing Selling
• Promotion in a Global Marketplace
• International Business Plan

Click here to go back to list of courses!
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Cooperative Education InternshipFor 10th, 11th,
12th Grade Students Students MUST be enrolled
in a marketing course!

• Description of the Marketing Co-op Internship
• Students MUST have a job from September to June.
• Students MUST be enrolled in a marketing course.
• Internship may or may not be an early release
  period.
• Grading 60 of your grade comes from your
  marketing class 40 of your grade comes from
  your job!
• Assignments include
• Monthly Wage Hour Reports, Training Agreement
  Plan, General Information Sheet, Quarterly
  Reflections, Pictures of me on the Job!
• Thats all you have to do!
• Co-op Education Internship can be 4th, 5th, 6th,
  7th, 8th Period or a combination off those!
• Summer HOURS may be counted towards your total
  amount of hours! Keep track of them during the
  vacation!
• Internship can be 1 or 2 Credits
• 1-Credit Option The students MUST work at least
  396 hours for the entire school year.
• 2-Credit Option The students MUST work at least
  720 hours for the entire school year.

Click here to go back to list of courses!
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• Wow!
• Theres a lot of marketing courses at Robinson!
• WAIT!
• What about DECA?!

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Robinson DECABecome a part of the EXCELLENCE
the TRADITION!A co-curricular organization
Exclusively for Marketing Students!

• Join the LARGEST DECA program in the STATE!
• Our Mission
• To enhance the co-curricular education of
  students with interest in marketing, management,
  entrepreneurship. DECA helps students to
  develop skills and competence for marketing
  careers, to build self-esteem, to experience
  leadership and to practice community service.
• Our Values
• Inspiration. A setting where proactive
  individuals of immense potential propel each
  other towards the achievement of their goals.
• Leadership. The qualities of leadership and
  success found in todays business leaders.
• Opportunity. The means in which to experience
  people and places which may otherwise not be
  possible.
• Character. Enhance character attributes to not
  only make members more respected leaders, but
  better citizens as a whole.
• Experience Professionalism. To ready members
  for real-world business situations when they
  arise, as a result of the simulated professional
  business environment that only the DECA community
  can create.

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Robinson DECABecome a part of the EXCELLENCE
the TRADITION!A co-curricular organization
Exclusively for Marketing Students!

• What do you do in DECA?
• Take on a Challenge Compete in various
  Marketing Related Categories!
• Make a Difference Participate in Community
  Service Projects throughout the school
  community!
• Career Development Field Trips will give you an
  experience that will last a lifetime!
• Be a model, designer, or even the director in the
  DECA fashion show!
• Attend monthly meetings with all the marketing
  classes and get juice and donuts!
• Fundraise with Yankee Candle for all the DECA
  field trips!

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Make Marketing Your Elective for all 4 years!

• Follow the tracks in the graph below!
• Its never too late to be a part of the Robinson
  marketing program!

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Robinson
Course Recommendation
Name __________________________________________ G
rade Level__________________ ID
_______________ Marketing Course You are
Currently Enrolled In ___________________________
____________________ Marketing Course You Plan
to Take Next Year _______________________________
________________ Do you want your marketing
class to be worth MORE than 1 CREDIT? Do you
plan to work over the summer during the next
school year? _____________________________________
_________ If YES, you should sign up for co-op
internship experience for next year! (Your
summer hours count!) Marketing Teacher
Approval ________________________________________
________ Questions/Comments you may have for the
marketing teachers about next year ______________
___________________________________
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What else do you get when you take a marketing
class?

• Awesome Teachers!
• Fun Field Trips!
• Excellent College Recommendations!
• Work Experience!
• Verified Credits when you take 2 or more classes!
• Career Technical Education Seal on Diploma
  (with proper grades) !
• Certification in Customer Service!
• Certification in Professional Selling!

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What are you waiting for? Sign up today!

• For more information, feel free to contact the
  following marketing teachers
• Ms. Casey Hepner, Department Chair
• Room E216
• Ms. Sarah Hinkhouse
• Room E220
• Mr. George OBrien
• Room E219
• Ms. Ashley Elmore
• Room E214

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Chicken Little Says
Dont be a chicken! Sign up for marketing now! ?