Culture

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Culture

• Chapter Three

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Section One Objective

• Explain how culture and heredity affect social
  behavior.

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What is your opinion?
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What is Culture?
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Four Components of Culture
Values
Norms
Material Objects
Beliefs
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Society

• What is the difference between culture and
  society?

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Sociobiology

• Assumes that behaviors that best help people are
  biologically based and transmitted in the genetic
  code.
• Darwins natural selection.

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What do you know?
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Culture and Heredity

• Instincts - unlearned behavior
• Your personality is determined by 1/2 genetics
  and 1/2 environment.
• Humans have drives and reflexes.
• Genetics, drives, and reflexes do not control
  human social behavior - Culture guides behavior!

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Section Two Objective

• Describe how culture and language are related.

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Signs of the Times
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Signs of the Time
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Section Three Objectives

• Name the essential components of culture.
• Discuss how diversity is promoted in society.

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What if the rules are broken?
Sanctions can be both POSITIVE and NEGATIVE
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What do you know?
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Section Four Objective

• Discuss the belief of material culture.

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What is the difference?

• Material Culture

• Non- material Culture

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What do you know?
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Section Five Objectives

• Understand the role of ethnocentrism in society.
• Identify similarities of cultures around the
  world.

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What is your opinion?
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What are Social Categories?
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Sub-Cultures
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Counter-Cultures
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Cultural Universals

• Economy
• Institutions
• Arts
• Language
• Environment
• Recreation
• Beliefs

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What do you know?