AllFresh Manufacturing Kunshan AllFresh Consulting Shanghai Temperature Management Technologies for

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AllFresh Manufacturing (Kunshan)AllFresh
Consulting (Shanghai)Temperature Management
Technologiesfor International Agribusiness
AllFresh Technologies Ltd. A Hong Kong Holding
Company
China-based Manufacturing to Serve the Needs of a
US100 Billion International Fresh Food Industry
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THE COLD CHAIN What is it?
For Produce, from harvest to consumption, a
continuous link of care -

• Quickly Cooled, Quickly stored

• Proper Temperature in the Warehouse

• Proper Transportation Temperature

• Receiver Temperature Management

With the Objective of
Better Quality, Appearance and Nutrition
BETTER RETAIL FARM NET! BETTER CONSUMER VALUE!
Benefits!
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PRINCIPAL COLD CHAIN CONCERNS

• Food Safety
• Fresh Meat
• Fresh Fish
• Dairy
• Value-added Fresh Produce

• Product Quality
• Fresh Meat
• Fresh Fish
• Dairy
• Fresh Flowers
• Fresh Fruit
• Fresh Vegetables
• freshness, nutrition,
• texture, appearance, taste

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Fresh Produce Respiration Processes
Water
Nitrogen
Heat
Oxygen
Starch Sugars Organic Acids Proteins Pectins, etc.
Carbon Dioxide
Ethylene
AN ACTIVELY RESPIRING COMMODITY e.g., Apples,
Broccoli, Roses
Misc. Volatile Components
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Why Cool? (I)Respiration and Comparative Rates
of Heat Evolution
A 10 HP reefer unit can absorb approx. 6,500
Kcal/hr
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Why Cool? (II)Quality Extension
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Solutions Crop Specific Methods
Van Conversion, Dalian Jun 06
File Ice Injector
Twin VC05 Australia Dec 05
SunQiao, Pudong 2005
File hydrochiller
Stainless Steel 24-Pallet Chamber Loading for
California (USA) Jan 06
VC02 -gt Australia Jun 06
File 4-pallet, moveable VC
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China Supply
AllFresh Technologies Ltd.

• China produces almost ten times the volume of
  vegetables and over twice the fruit volume of the
  U.S.
• It achieved a surplus in vegetables in 1995.
• China continues to increase production

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DELIVERY OF PRODUCE IS A COMPLEX PROCESS
In China, physical losses in the distribution of
fresh fruits and vegetables estimated at 30.
Reducing this loss to 5 would provide sufficient
food exchange energy to nourish over 120 million
people!
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Demographic TrendsDriving Demand for Convenience
Safety

• Increase in disposable income, and a
  willingness to spend it to improve life-style
• Two income families, long working days
• Desire for more leisure time driving demand for
  convenience
• Increasingly educated, desiring increased food
  safety, particularly for the child

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Chinas Rapid Evolution in Retail
Typical, 2006
Best, 2003
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AllFresh Management Team

• Engineering 2 MEs, EE, RE
• Ding Xiao Hui (Alan) CE - Purchasing Manager (2)
• Li Hua Bing (Andrew) ME, MBA Dir. Manufacturing
  (27)
• Shen Xiao (Shirley), ME Project Management
• Zhang Yu (Jade) BA, CPA, Financial Manager (6)
• Richard V. (Dick) Crabb - Chief Technical Officer
• Cai Qing Hua (Davis) BA Exec. VP-Bus. Devel.
  (5)
• Steven Wolfe, Ph.D, MBA Managing Director

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EXPANSION INHIBITEDProduction Time-line vs.
Termsa schematic representation of a typical 13
week job
Western 30 day terms from suppliers, little cash
deficit
EXPENDITURES, 70 PRICE
Sale Terms 25 50 75
90100
China 30 with order, balance on delivery CASH
POOR
UP TO 60 DAY WC SHORT-FALL
EXPENDITURES, 70 PRICE
Sale Terms 30
95100
0 days 30 60 90
0 completion 30 60 100
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A CLEAR NEED BY ALL EXPORTERS. IN CHINA, A
DOMESTIC MARKET READY FOR DEVELOPMENT
Marketing Success And Profitability In The
Perishables Sector Is Dependent Upon TEMPERATURE
MANAGEMENT
For perishable crops to compete in export
markets, and to protect their domestic markets
from import competition, marketers must
accelerate their efforts in implementing
temperature management technologies and cold
chain logistics there are no short-cuts
available to maintain quality and customer
satisfaction. Post harvest cooling is essential
to the process.