iBuyRight

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iBuyRight

• Masters Final Project, 5/12/06
• Kelly Bryant, Helen Kim, Shufei Lei, Lilia Manguy

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User Needs Assessment
Current Prototype
User Interface Design
Implementation
Data Modeling
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User Needs Assessment
Current Prototype
User Interface Design
Implementation
Data Modeling
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User Needs Assessment
Current Prototype
User Interface Design
Implementation
Data Modeling
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User Needs Assessment
Current Prototype
User Interface Design
Implementation
Data Modeling
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User Needs Assessment
Current Prototype
User Interface Design
Implementation
Data Modeling
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User Needs Assessment
Current Prototype
User Interface Design
Implementation
Data Modeling
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Who are our users?
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?
?
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What kind of tool do they need?
?
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Needs Assessment Process
Interviews Surveys
User needs characteristics
Comparative Analyses User Testing
Design Ideas
UI Design Development
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Needs Assessment Process
Interviews Surveys
User needs characteristics
Comparative Analyses User Testing
Design Ideas
UI Design Development
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Needs Assessment Process
Interviews Surveys
User needs characteristics
Comparative Analyses User Testing
Design Ideas
UI Design Development
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Needs Assessment Process
Interviews Surveys
User needs characteristics
Comparative Analyses User Testing
Design Ideas
UI Design Development
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Needs Assessment Process
Interviews Surveys
User needs characteristics
Comparative Analyses User Testing
Design Ideas
UI Design Development
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What do our users want?
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Our Personas
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Our Personas
The Power User
Kathy
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Our Personas
The Mainstream User
Megan
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Our Personas
The Novelty User
Ash
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Our Personas
The Power User
The Mainstream User
The Novelty User
Kathy
Ash
Megan
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How are others providing this information?
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How do users want this information?
I want data sources! I want details!
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How do we design a mobile application?
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How do users want this information?
We want more graphics, less text! Easy-to-unders
tand content! Make it fun and easy-to-use!
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What we learned

• Portable tool
• Multi-layered data
• Data transparency
• Graphics

?
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User Needs Assessment
Current Prototype
User Interface Design
Implementation
Data Modeling
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Design Iteration
METHOD
PROTOTYPE
User Needs Assessment
Paper Prototype
User Testing
First Interactive Prototype
Heuristic Evaluation
Second Interactive Prototype
Usability Study
Current Prototype
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Design Iteration
METHOD
PROTOTYPE
User Needs Assessment
Paper Prototype
User Testing
First Interactive Prototype
Heuristic Evaluation
Second Interactive Prototype
Usability Study
Current Prototype
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Design Iteration
METHOD
PROTOTYPE
User Needs Assessment
Paper Prototype
User Testing
First Interactive Prototype
Heuristic Evaluation
Second Interactive Prototype
Usability Study
Current Prototype
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Design Iteration
METHOD
PROTOTYPE
User Needs Assessment
Paper Prototype
User Testing
First Interactive Prototype
Heuristic Evaluation
Second Interactive Prototype
Usability Study
Current Prototype
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Main Functions

• Ratings
• Comparison
• Details

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Initial Designs
Smiley Faces
Triangles
Rectangles
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Design Iteration
METHOD
PROTOTYPE
User Needs Assessment
Paper Prototype
User Testing
First Interactive Prototype
Heuristic Evaluation
Second Interactive Prototype
Usability Study
Current Prototype
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Design Iteration
METHOD
PROTOTYPE
User Needs Assessment
Paper Prototype
User Testing
First Interactive Prototype
Heuristic Evaluation
Second Interactive Prototype
Usability Study
Current Prototype
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Paper Prototype
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User Favorite
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Interaction Flow
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Navigation
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Design Iteration
METHOD
PROTOTYPE
User Needs Assessment
Paper Prototype
User Testing
First Interactive Prototype
Heuristic Evaluation
Second Interactive Prototype
Usability Study
Current Prototype
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Interactive Prototype
Details
Comparison
Ratings
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Design Iteration
METHOD
PROTOTYPE
User Needs Assessment
Paper Prototype
User Testing
First Interactive Prototype
Heuristic Evaluation
Second Interactive Prototype
Usability Study
Current Prototype
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Design Iteration
METHOD
PROTOTYPE
User Needs Assessment
Paper Prototype
User Testing
First Interactive Prototype
Heuristic Evaluation
Second Interactive Prototype
Usability Study
Current Prototype
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Heuristic Evaluation
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Usability Study
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Design Iteration
METHOD
PROTOTYPE
User Needs Assessment
Paper Prototype
User Testing
First Interactive Prototype
Heuristic Evaluation
Second Interactive Prototype
Usability Study
Current Prototype
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Current Prototype
Details
Comparison
Ratings
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Price List Share Information
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Design Evolution
Before
After
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Design Evolution
Before
After
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Design Evolution
Before
After
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Design Guidelines

• Multi-encoding
• Information layers
• Limited clicks

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User Needs Assessment
Current Prototype
User Interface Design
Implementation
Data Modeling
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User Needs Assessment
Current Prototype
User Interface Design
Implementation
Data Modeling
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Lesson Learned
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User Needs Assessment
Current Prototype
User Interface Design
Implementation
Data Modeling
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Thank you!

• Special thanks
• Professor Marti Hearst
• Professor Dara ORourke Alastair Iles, PhD
• Graham Bullock, PhD Candidate
• Professor Larry Downes
• Test Participants
• Friends Family