Title: Psych 218 Introduction to Behavioral Research Methods
1Psych 218Introduction to Behavioral Research
Methods
2Outline of Todays Lecture
- Last lecture we discussed
- Correlation and regression
- Hypothesis testing
- Today we will discuss
- Hypothesis testing
- Representing variable and confidence intervals in
graphs - Writing research reports
3Null-Hypothesis Testing and Inferential Statistics
True State of the World
2 realities by 2 decisions form a 2 x 2 matrix of
4 possibilites
Decision
4Null-Hypothesis Testing and Inferential Statistics
- How do we infer whether to reject the null
hypothesis and conclude that a relationship does
indeed exist? - Inference the act of deriving a conclusion from
facts or premises - Inferential Statistics statistical tests that
estimate the probability of a Type I error - Type I error is an incorrect rejection of the
null hypothesisyou think the differences in the
data indicate an effect is there, but in reality
any differences are due to noise
5Null-Hypothesis Testing and Inferential Statistics
- The probability of a Type I error is generally
expressed as p - Inferential statistical tests (t-tests, ANOVA,
correlation, regression) are designed to estimate
p - Low values of p suggest that it is highly
unlikely that the differences in the data are due
to random variability alone ? a relationship
between the variables likely exists! - In many sciences, researchers as a group have set
a criterion by which to judge p a .05
6Representing Data Graphically
- Scatterplots vs. Plots of means
Echinacea Hand Washing None
Placebo Treatment
Echinacea Hand Washing None
Placebo Treatment
7Representing Dispersion in Data Graphically
- Error bars on graphs
- Standard deviation, s
- Standard error of the mean (se or )
- Confidence intervals (CI)
- Assume data is normally distributed
- 95 CI 1.96
- CI represents boundaries of that account for 95
of distribution
8Representing Dispersion in Data Graphically
- Plots of means with error bars
- error bars /- 1 se error bars /- 95 CI
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Placebo Treatment
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Placebo Treatment
9Representing Data Graphically
- Boxplots
- Five-Number Summary
- Lowest value (Q0?), Q1, Q2, Q3, Highest value
(Q4?)
Outlier value
90th percentile
Q3 75th percentile
Median (Q2 or 50th percentile)
Q1 25th percentile
10th percentile
Echinacea Hand Washing None
Placebo Treatment
10Writing a Research Proposal and Report
- Purpose of Research Proposal
- Presents a literature review that defines the
concepts and variables pertinent to a particular
research question - Presents a specific research question with
explicit hypotheses to be tested - Develops a plan for addressing that research
question empirically, including descriptions of - Target population and subject sampling
- The research design, including explicit
definition of independent and dependent variables
and how the stimuli and procedures implement
these variables - Aspects of stimuli and procedures that help to
control for extraneous variables and confounding
variables - Types of analyses to be used, predicted results,
and how these predictions relate to the hypotheses
11Writing a Research Proposal and Report
- Purpose of Research Report
- Present the results of empirical research and
places them in the context of previous research - Contains all elements of research proposal (see
previous slide) plus - The research report presents the results and
analyses - The research report discusses the results to
place them in context
12Research Proposals and Reports Global Concerns
- Scientific Writing Style
- Precision more important than entertainment, but
- Research is part science and part advertising
not only do you need to develop good ideas but
you must be able to sell your ideas - Proposal is often the basis of first impression
for the quality of the research project - Proposal must be clear on ALL levels of analysis
- Words
- Sentences
- Paragraphs OUTLINE!
- Sections
13Research Proposals Global Concerns
- APA guidelines
- Orderly expression of ideas - organization
- Smoothness of expression - transitions
- Economy of expression - concise language
- Precision and clarity use scientific vocabulary
jargon correctly and insure that all terms are
defined the first time they are used
14Organization of Research Reports and Proposal
USE APA STYLE!
- Title Page title should specifically describe
what the paper is about so that it is useful
information for other researchers literature
searches - Abstract
- essentially a mini-paper for lit. searches
- be extremely CONCISE! (lt 150 words)
- introduce specific topic
- discuss variables, etc.
- present major results (no statistics!)
- discuss important conclusions
15Organization of Research Reports and Proposal
USE APA STYLE!
- Introduction
- Purpose
- Demonstrate knowledge of relevant research
- Define intervening variables and their relation
to manipulations and measurements used in
previous reserach - Present and justify research question and
hypotheses - Present and justify the general method to be used
- Organization
- Start broad then narrow to your general purpose
- Discuss only relevant research in a logical flow
- Near the end provide an explicit statement of
hypotheses and an overview of the general
research design
16Organization of Research Reports and Proposal
USE APA STYLE!
- Method
- explicitly state how variables are manipulated
- define in separate sub-sections
- Participants (subjects)
- Design
- Stimuli/Apparatus/Materials
- Procedures
- Results
- scales of IVs and DVs
- transformations of DVs
- list analyses you plan to perform
- summarize predictions
17Things to Avoid Dr. Dyres Pet Peeves
- Use of informal language e.g., you dont run
subjects, you test participants - Ambiguous pronouns if you use the word it make
sure the surrounding context makes the meaning of
the word it obvious, otherwise avoid using it
(as in it) - Sexist pronouns (he vs. she) word sentences to
avoid having to use these if at all possible, or
use he or she - Verb tense
- Introduction Section discussion of specific
previous research ? past tense, ideas or concepts
that are general for all time and not linked to
past? present tense - Method and (predicted) results
- future tense for proposals
- past tense for reports
18Things to Avoid Dr. Dyres Pet Peeves
- Plural/singular mismatches
- Passive voice word sentences in active voice
- Passive voice subject of the sentence receives
the action of the verb - The President was elected by the citizenry
The fish was caught by the boy - Active voice subject of the verb carries out
some action - The citizenry elected the President The boy
caught a fish - Superfluous, imprecise language (e.g., avoid
vague adverbssearch for all words ending in ly
and consider eliminating them) - Style issues like that vs. which