McDonalds

1
McDonalds
2387 South Main St. Harrisonburg, VA

• Operational Problems

2
Problems we saw with Operations

• New Upper Management
• Apathetic Lower Management
• Forecasting Demand
• Unmotivated Front-Line Employees
• Following Regulations

3
New Upper Management

• New Store Manager
• Inexperienced
• Non aggressive
• Undefined Goals

• Possible Solutions
• Only promote within the restaurant, unless
  experienced
• Further training
• Shadowing / Monitoring

4
Apathetic Lower Management

• Without Upper Management for a While
• Not Familiar with New Management
• Unmotivated

• Possible Solutions
• Fire Managers / Rehire New
• Incentives / Warnings
• Regroup or Redefine Responsibilities

5
Forecasting Demand

• Looks at Previous Sales and Guesses
• Blind Guesses for Store Promotions
• Over Ordering Supplies

• Possible Solutions
• 291 stuff
• 300 stuff
• Borrowing from other stores (already being
  implemented)

6
Unmotivated Front Line

• Unfriendly
• Slow at Filling Orders
• Dislike of their Job

• Possible Solutions
• More Motivating Managers
• Extra Emphasis on Customer Service
• Re-evaluating Incentives Program

7
Following Regulations

• Visited and Evaluated by Corporate McDonalds
• Upper Management Views as Hassle
• Corporate McDonalds Complains about Operations

• Possible Solutions
• Take advice from Corporate Inspectors
• Keep in high contact with Corporate McDonalds
• Grade Themselves on a Firmer Scale