STEP Strategic Deployment throughout the Industry Supply Chain

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STEP - Strategic Deployment throughout the
IndustrySupply Chain

• A Perspective from Downunder
• NASA - JPL STEP Workshop - Jan 2001
• Martin Jones - mjones_at_ausdec.com.au
• www.ausdec.com.au
• ef DRM\AUSDEC\ausap_presentation.ppt

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Two ProjectsAutomotive - AUSAP21 months
(July 1998 - March 2000)Defence -
SPIDERFeasibility Study 5 months (July -
December 2000)Main Project 21 months ( April
2001 - Dec 2002) 2
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• The AUSAP project is designed to demonstrate to
  the local automotive industry that adopting the
  International Standard for the Exchange of
  Product Data (STEP) will result in a significant
  improvement in productivity, competitiveness and
  profitability ().
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The Target Market

• Australia has 4 passenger OEMs Ford,
  GM-Holden, DC-Mitsubishi and Toyota.
  
• These are supported by more than 300 component
  suppliers, about 30 of which have significant
  export contracts. These are to companies such as
  GM, Daimler Chrysler, BMW, Toyota, Hyundai and
  Maserati.
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What is AUSAP?
A unique combination of OEMs, 1st and 2nd Tier
suppliers joining together to help themselves
lever the benefits of advances in data exchange
through the adoption of STEP
21 month project Total Aus1 Million 85 separate
transfers
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Project Aims

• Demonstrate that STEP "works" between the popular
  CAD/CAM systems in use in the Australian
  Automotive Industry as a transfer mechanism for
  3D solid models.
• Communicate this widely to the industry,
  especially the smaller component manufacturers
  and tooling industry.
  
• Provide for an easy path for adopting STEP,
  through building and then making available a pool
  of experience in implementing STEP.
  
• Develop a register of STEP experienced contacts
  from within the industry. 7

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Project Deliverables - 1

• Raise awareness of STEP by
• Demonstrating the implementation on-site with
  real business partners as the trial participants,
  using real products.
  
• Documenting the experiences - high quality, full
  colour quarterly Information Circulars - 7 in
  total over a 21 month project period.
  
• Disseminating that experience to around 500
  companies via snailmail, email and a website,
  plus
  
• Live interaction between project participants,
  and some of the 95 of companies which were not
  actively involved, by conducting 2 series of
  Workshops - in Melbourne, Adelaide and Sydney.
  These had approx 150 attendees at each series.
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Project Deliverables - 2

• Encourage uptake of STEP by
• Involving CAD/CAM software developers and
  vendors, especially their local offices or
  agents.
  
• Developing and publishing a business case study.
• Creating an industry network of STEP experienced
  personnel
  
• Producing a 12 minute video, featuring the actual
  trial participants themselves. This is available
  as a VHS tape or CD-ROM (preferred method of
  delivery).
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AUSAP IndependentMarket Survey
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Australian Automotive Network eXchange

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Pilot trial - October 2000
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Project SPIDER

• STEP in Defence Engineering
• A Defence and Aerospace
• Data Exchange Study

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SPIDER

• Demonstrating the benefits of digital data
  transfer of product data models and their
  associated descriptive data (PDM).
  
• tried and tested overseas by our competitors
• an Australian Industry initiative to improve the
  industrys efficiency and competitiveness
  
• use of AANX (Automotive) network for
  communications
  
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SPIDER Project
Supported by 26 Australian Companies
Primes sub-contractors Clients - Dept Defence
Software vendors and agents Feasibility study aim
s to define which are their most critical areas
of product data transfer, and for what
application systems are STEP translators
available. 12
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SPIDER-FS Forums
Aim to specify the demonstrations and the
companies which will undertake them.
Public Forums in Sydney 8 November Adelaide 15
November Melbourne 20 November Total of 100 at
tendees 13
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Thank You - look forward to continuing cooperation