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Title: Prsentation PowerPoint


1
MIFED
MIFED
9-13 Nov

2
Film Festival Circuit
  • Official Film Festival Circuit advertising
    promotion services provider
  • PROMOTION OFFERS FOR THE FESTIVAL CIRCUIT
  • FILMFESTIVALS.COM has joined with the leading
    Film Festivals and Film Markets organizers to
    offer YOU unique online offline marketing,
    communication, sponsoring promotion services
    for International Brands aiming to communicate to
    the movie/media industry, the trend setters,
    opinion leaders, the movie community
  • As the leading link between Festivals and films,
    and the exclusive provider of online and off-line
    entertainment solutions since 1995, Filmfestivals
    Entertainment has proven a strong expertise in
    international Film, Festival brand promotion.

3
Global communication
  • Global communication and promotion
  • A large audience for strong results
  • Reach large pan-european trend setters audiences
    by concentrating on the largest Film Festivals.
  • A simple, efficient and cost-effective deal
  • One single partner (FFEG) organizes your film
    oriented global communication strategy
  • Multiple Festival deals
  • Advertising
  • Logistics, Printing
  • Lower costs by duplication of a winning formula.

4
Your presence in the Festival Circuit
MIFED Build a strong presence with 6
opportunities 1. Official Web Cafés Take center
stage and sponsor the 3 official Web Cafés 2.
Official sites The Official sites are the daily
tool of the industry and media. 3. Direct
marketing Contact buyers, sellers, industry,
press 4. FilmFestivals sites The leading media
covering movie events worldwide 5. Services
during MIFED, screening booster Video of your
presence, web design, billboards, party
sponsorship
5
1. The Web Cafes
  • 1. Festivals Movie Tech. centres and Web Cafés
    take centre stage
  • As in last MIFED edition, MIFEDs Official
    Movie Technology centre and its Web Cafés are
    located right in the centre of the action
    centrally in each hall and in the VIP lounge.
  • The market is attended by the whole movie and
    media industry. Leading Film events with opinion
    leaders attendance and widest media coverage.

Webcafé At MIFED 2002
6
1. The Web Cafes
  • Web Cafés in MIFED
  • The 4 Webcafe at MIFED 2 main areas on
    exhibition floors 40m2 equipped with 8 PCs and
    fast Internet Each will host your posters,
    leaflets, trailers are open for demos, showcase
    etc
  • The Web Café at the VIP lounge is a place where
    executives and buyers will strike power deals
    quietly.
  • The Web Café at the Press Office is a place where
    your message will reach attending media .

7
1. The Web Café Platinum sponsor
  • Web Café Platinum sponsor
  • One leaflet in industry bags
  • 4 posters on location inside the Web Cafés
  • Fixed permanent Logo on the MIFED (homepage) site
    as web café-sponsor
  • Promo items give-away
  • Logo on all official newsletter
  • Banner campaign on official websites and
    filmfestivals websites

8
1. The Web Café Gold Sponsor
  • Web Café Gold sponsor
  • Two poster on location in the Web Café.
  • One leaflet in industry bags
  • Rotating logo on MIFED Web Café page
  • Banner campaign on official websites
  • Two sponsored message of the official newsletter

9
1. The Web Café Silver Sponsor
  • Web Café Silver sponsor
  • One poster on location in the Web Café.
  • Rotating logo on MIFED Web Café page
  • Banner campaign on official websites
  • Two sponsored message of the official newsletter
  • Small Logo on the screen saver on all PCs.

10
2. Official Web Sites
  • 2. Official Web Sites daily tools of the
    industry, the media and the public
  • Be seen by the pros. 3,000 daily visitors, more
    than 20.000 daily page views.
  • Premium Showcase on Festival site and
    Filmfestivals site.
  • Full range of advertising and sponsoring options
    to really stand out including
  • Banners, Buttons Your company site is directly
    accessible from the official sites home page
  • PR corner post your press release, announcements.
  • Free as a BONUS for advertising and registered
    customers.

11
3. Direct marketing
  • 3. Direct marketing to emphasize your presence
  • Reach important contacts before the MIFED begins
  • Specially targeted e-mail to more than 1.7000 of
    the most important film TV professionals before
    they arrive and thousands others.
  • Promote to Film Festivals around the world
  • E-mail newsletter specially targeted to an
    exclusive list of over 4,000 festival directors
    and programmers around the world.   
  • Promote to industry professionals worldwide
  • With Filmfestivals pre-Festival e-mail
    newsletter to more than 20.000 industry
    professionals and film related people worldwide.

12
4. FilmFestivals site
  • 4. Advertise on Filmfestivals The leading media
    for film events worldwide
  • Filmfestivals.com
  • May 2003 more than 900.000 visitors 9 million
    page views. Growing 12 per month
  • FilmfestivalsPro.com
  • The pro destination all year long for festival
    and film info.
  • Premium Showcase on Filmfestivals
    FilmfestivalsPro
  • Full range of advertising and sponsoring options.

13
6. Mifed services
  • 5. Market services in MILAN
  • Video reportage presenting your activities
  • Images of your presence, booth, press
    conference, cocktails, with general MIFED and
    ambiance images.
  • Create your special web presentation
  • Your products and services website includes
    text, images, video presentation Build word of
    mouth
  • Posting, Billboards, trade ads, party
    sponsorship
  • You want additional exposure. Let us know your
    needs. Our managers have been doing the FESTIVAL
    CIRCUIT since 15 years!

14
6. Screening Booster services
  • 6. The Screening booster services
  • Your film presentations fully booked with our
    help!
  • Full sponsoring of the Industry Webcafé for 1 day
  • 2 posters one day in Webcafés
  • Your logo, art, title placement on all PCs one
    day
  • Leaflet-synopsis display on webcafé
  • 1 web café hostess to your colours (t shirt)
  •  Editorial in the daily official newsletter and
    on the website news section (press release with
    synopsis elements)
  • Trailer demo on website homepage ones to watch

15
Emailing
Emailing to your clients at MIFED An email alert
messaging before your MIFED screenings one day
before your screenings each of the 6000
attendees receives your message 5 lines maximum
text with time and date of screening happening
the next day. Option to include your logo and a
link. Total 1000 or1500 with picture/logo
16
Emailing
Unique sponsor of the online newsletter The
official MFED newsletter sponsored by one unique
sponsor one day before your screenings each of
the 6000 attendees will receive your message
every day, at each official newsletter
blast Total 15,000
17
Screening Booster
Screening Booster for your film at
MIFED Sponsoring of the webcafé for one day
Emailing to all attendees and buyers (3 lines
max) 2 posters (one sheet) one day in Webcafés
(one in each Webcafé) Your logo, art, title
placement on all PCs one day  
leaflet-synopsis display on Webcafé one day
editorial in the website news section (press
release with synopsis elements) trailer demo
on website homepage ones to watch (if
available) Total 2500
18
Entertainment provider since 1995
Founded in 1995, Filmfestivals has become a
leading provider of promotion and online
entertainment solutions, bringing customized
services to major clients worldwide
US Sony, Fox Home Video, Toronto
Pictures, DTS Sound, Kodak
Bravo TV, Independant Film Channel - IFC
Yahoo, Hollywood.com,
Travelocity France
UGC, Films du Losange TF1,
M6, Arte Wanadoo (n1
internet access provider), Voila, Chello NEC,
Eutelsat, Piper Heidsieck
Germany T-Online (n1
internet access provider)
UK Intel, AOL, Netscape,
Compuserve
19
FilmFestivals Entertainment
  • An innovative international entertainment
    company
  • Experienced, film, TV and IT staff
  • a network of journalists in 65 territories,
  • and an exclusive partnership with
  • The international film critics association.
  • Festival media born to the Web in 1995,
  • World leader for Festival Film news, services
    technology
  • Offices in
  • Paris, New-York, Los-Angeles

20
Our sites
  • Discover our sites online
  • The interactive theaterFilms and premieres in
    broadband
  • FilmfestivalsTV
  • The pro Site
  • The international general audience
  • narrowband interviews
  • The monthly TV magazine
  • The Filmfestivals Community
  • The studio
  • And the Local sites

Contact Bruno Chatelin bruno_at_filmfestivals.com
Malo Girod de lAin malo_at_filmfestivals.com FilmF
estivals Entertainment Group PARIS - LOS ANGELES
- NEW YORK European Headquarters 25 Boulevard
Malesherbes 75008 Paris US office212 202 49
77 Web  www.Filmfestivals.com Email us
info_at_filmfestivals.com
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