Jeffrey International Group

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The Natural Choice 50 years of heritage High
quality product 100 Natural drinks Great
tasting Affordable prices In the packs shoppers
want
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(No Transcript)
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Fruity-licious facts...

• PRODUCT
• 100 Fruit
• Counts as 1 of the recommended 5 a day
• Made from 100 pure pressed juice - we dont use
  concentrate
• Aseptic (special production resulting in a
  fresher tasting product)
• No added sugar
• No artificial sweeteners
• No artificial colours
• No artificial flavourings
• No Preservatives

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Pack

• Pack size 250ml Carton
• Case size 12 Pack
• Shelf life 6 months
• Can be stored ambient
• Unique pack design (UK first)
• Re-sealable (consumer preference)
• Variants
• Strawberry/Banana Mango/Passion fruit
  Cranberry/Raspberry

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We need juices and Smoothies brand to deliver

• High Quality Natural Product
• In The Right Pack Format
• Can Be Stored Ambient
• Served Chilled
• with
• Affordable Pricing

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Why Should you buy into the family

• Incremental Opportunity
• Incremental sales without the risk associated
  with premium juice and smoothies
• A UNIQUE concept which will deliver incremental
  category growth
• Early indicators show we have the right products
  at the right price at the right time
• Meets current trends and demands
• A brand you can trust to deliver against the
  demand for healthy and natural
• Concept initially to meet schools legislation so
  appropriate for sales in this sector

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Unique Concept to Provide Mass Availability

• Packaging which consumers prefer in a pack aimed
  primarily at the Impulse market
• Ambient storage - appealing to a wide range of
  outlets
• Taste test results - St Clements is as good as
  brand leaders

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Your customers will buy St. Clements because..

• St. Clements
• High quality, great tasting drinks
• Affordable prices in pack formats consumers want
• St. Clements Smoothies
• Products rate very well vs. brand leader
• Unique carton format delivers key consumer
  benefit of re-sealability
• Ambient storage is a key consumer and customer
  benefit
• Making high quality, 100 natural fruit
  Smoothies affordable