GIS for Journalism

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GIS for Journalism
Puget Sound Regional Account Manager
John Joseph
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Agenda

• Who is ESRI
• Understanding GIS
• Key GIS Concepts
• Examples of GIS in the Field
• Questions

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About ESRI

• Leading GIS Software Company in the World
• Founded in 1969
• Privately Owned
• Zero debt posture
• Consistent Annual Growth of 10 Percent
• 350,000 Clients Worldwide
• More Than a Million Users

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ESRI Regional Offices and International
Distributors

• Headquartered in Redlands, California
• 11 Domestic Regional Offices
• 77 International Distributors Worldwide
• Users in More Than 220 Countries

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What is GIS?

• Geographic Information Systems
• Organizes geographic information by its location
• An integral component of most data is its
  location
• Resulting in
• Improved communications
• Enhanced decision making

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Simple Definition of Data

• Geographic Data
• Points (addresses, facilities, incidents)
• Lines (streets, rivers)
• Polygons (cities, zip codes, census block
  demographic data)
• Attribute Data
• Databases
• Spreadsheets
• Text

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What is Geographic Data?

• Subjective abstraction of real-world features
• Portrays spatial relationships

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Worth a 1,000 words
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Key GIS Concepts
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GIS Links Geography and Attributes
Each feature corresponds to a record in the table
Geographic Link
Geographic Data
Attribute Data
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GIS Results
Attributes
Geography
Results !
Roads are black lines Crimes are red
points Census blocks are polygons
Display Query Analysis
Highly populated urban areas may need more
patrols between the hours of XY based on
historical data.
Where are more crimes likely to occur and when
based on population and income?
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Comparing Maps and GIS

• GIS is a dynamic, interactive database of
  information for analytical processing and modeling

• Maps are static, printed documents for display
  and visual analysis

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GIS Integrates All Types of Data
Geography is a key.
Vehicle locations
Weather information
Roads/Infrastructure
Land use/Land cover
Raster imagery
Environment
Basemaps
Forming collections of data to create information
and knowledge
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ESRI MapStudioCustom Map Publishing Tool for
Print Media
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ESRI MapStudioUsed by Major USA Newspapers
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Maps generate knowledge

• messages patterns meaning knowledge

California Election 2003 Schwarzenegger
Bustamante
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Maps generate knowledge
messages patterns meaning knowledge
California Election 2003 Schwarzenegger
Bustamante
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Maps generate knowledge

• messages patterns meaning knowledge

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Maps generate knowledge
messages patterns meaning knowledge
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Maps generate knowledge
messages patterns meaning knowledge
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Maps generate knowledge
messages patterns meaning knowledge
Distance from nearest Hospital in Florida
10 miles 20 miles 30 miles
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Maps can help you tell the Story

• Federal Grants Where did all the money go?
• City services Everybody loves a playground but
  where are the sidewalks to access it or the
  Children that live near it?
• Police and Fire - Response areas and response
  times
• Crime Statistics Drug related crimes in your
  area
• Public Transportation - Try overlaying your
  demographic data to your regional transit
  program?
• Mortgages Since the Home Mortgage Act passed
  you can now track loan rejection rates to see if
  minority neighborhoods have disproportional high
  denial rates.

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Questions?