Wisconsin

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Wisconsins EffortM. Raina ZwadzichJulia
Sherman
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Wisconsin's Parents Who Host Partners

• Department of Children Families
• Department of Health Services
• Department of Public Instruction
• Department of Transportation
• WATODEN
• Alliance for Wisconsin Youth
• Wisconsin Clearinghouse for Prevention Resources

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Community Coalition Law Enforcement

• Provide Broad based community support
• Implementation of public
  information campaign
• Media advocacy effort
• Community support for alcohol age compliance
  checks
• or party patrols
• Receives Materials
• Overtime reimbursement for
  police/sheriff
• Training web based support for
  coalition police
• Radio advertising (for the
  public information campaign)

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Our Plan

• Remind adults it is illegal to pour,
  purchase or provide alcohol to underage youth.
• Cooperate with law enforcement to punish adults
  who provide alcohol to youth.
• Support community alcohol age compliance
  checks.

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1. What is the problem you are highlighting?
Adults who illegally purchase, provide or pour
alcohol for youth other than their own children.
2. Is there a solution to it? If so, what is
it? Adults who understand and respect the law
will not allow illegal underage drinking in their
home. Those who violate the law should expect
legal consequences. Adults expect family and
friends to respect the law and not provide
alcohol to youth.
Media Advocacy Answers 3 Questions
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• 3. Who can make the solution possible? Our
  community and no one else. When people believe
  that purchasing, pouring or providing alcohol for
  underage youth is both illegal and unacceptable,
  that it will not be tolerated and will be
  reported to authorities, the problem will be
  controllable.

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• Radio advertising on the Wisconsin Radio
  Network will support local public information
  media advocacy efforts.

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Law Enforcements Role

• Serving alcohol to any underage individual except
  your child is illegal.
• Alcohol consumption by youth presents an
  immediate hazard to both the child and community.
• 3. The goal is to deter the intentional
  purchasing, pouring or providing alcohol for
  youth.

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Comprehensive Alcohol Risk ReDuction CARD
Program Wisconsins alcohol age compliance
check program
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WINS CARD

• WINS
• Goals Reduce youth access to tobacco
• 2. State Compliance Program. Preparation for
  annual Synar check which impacts federal funding.
• 3. Tobacco use presents a serious long term
  health risk to youth.

• CARD
• Goal Reduce youth access to alcohol.
• 2. Law enforcement program.
• 3. Underage alcohol use presents a clear and
  immediate danger to the youth, their health the
  community.

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• Alcohol age compliance checks identify
  retailers who sell alcohol to underage youth and
  encourages compliance with existing law.
• These are not stings. Retail outlets are
  notified in advance about upcoming compliance
  checks.

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• Parents, older siblings and other adults
  should not purchase pour or provide alcohol for
  youth.
• No one has the right to endanger another
  persons child. Report underage drinking parties
  to the police.

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• Make it family policy to report underage
  drinking to the police. It teaches youth to
  respect the law and keeps everyones children
  healthy safe.

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• Help us prevent and reduce underage drinking.
  
• Keep prom, graduation and summer fun alcohol
  free and safe for our youth.

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• This year
• 50 community coalitions operating public
  information campaigns, alcohol age compliance
  checks and media advocacy.
• 2010 commitment to operate the campaign.