Debenhams - PowerPoint PPT Presentation
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Title:
Debenhams
Description:
Pg 1. Debenhams. Pg 2. Role for Advertising & Impressions created by ads. Gets me to ... Women (ad borrowed from supplement) Pg 3. Action taken after seeing Ad ... – PowerPoint PPT presentation
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Title: Debenhams
1
Debenhams
2
Role for Advertising Impressions created by ads
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Action taken after seeing Ad
4
Millward Brown Involvement diagnostics
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Distinctive
Involving
Interesting
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Gentle
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Weak
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Dull
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