Retail Trends in the Fashion Industry by Clothing Wholesalers for 2016

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Retail Trends in the Fashion Industry by
Clothing Wholesalers for 2016 Its always good to
get an insight of the upcoming trends in your
business prior to any major drift. In past few
years, we all have witnessed multi-channel,
mobile, big data, Omni-channel and various other
changes in the retail and wholesale online
shopping. This year will be no different. If you
are with the fashion industry, we will tell you
the retail trends for 2016 that will help all
the clothing wholesalers and retailers.
1. More Payment options In the retail or
wholesale online shopping, it is believed that
more payment optionswill be made available. With
better compliance and security, there will be
arise in the mobile payments and COD. Other than
this, key payment solutionplayers like Paypal and
Mercury are expected to roll out new payment
solutionfor the industry.
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2. Shift to mobiles There was a time when
wholesale clothing distributors and suppliers
used to hold a store to sell their product.
However, the internet revolution changed the way
of shopping for customers. And the year 2016, we
further change the whole aura of wholesale online
shopping. The customers now prefer handy devices
for their purchases. In place of change, you can
call it a transformation.
3. Personalized offers
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'Only price', it no longer matters to the
customer. It will be good to understand the
customers before making any offer. Any offer
should be a good proportion of products,
discounts, price and the marketing strategy. A
personalized offer optimization will be apter for
any organization.
4. Bigger unified data The wholesale apparel
suppliers and distributors along with apparel
retailers normally keep their online and offline
data separately. In 2016, the retailers and
wholesalers will try to unify both the online
and offline data to get a more comprehensive
picture of the business. This would help them to
understand the tendency of the customer along
with the other hidden business secrets.
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5. Reducing friction in the online shopping In
this fast pace world, nobody wants to waste their
time and energy in repeating things. This
wastage of time and energy is considered as
friction, which needs to be removed by the
wholesale clothing distributors, clothing
retailers and wholesale clothing suppliers. This
could be done by removing friction from offer
redemption, repeated orders, and transaction.
6. Social media involvement
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The most recent trend of 2016 would be that the
social Media is playing the biggest role in the
wholesale online shopping. This trend will
further intensify in the coming months. The
review and the comment section of these social
media sites will be the game changer.
7. Stocking up is no longer beneficial There was
a time when wholesalers and retailers used to
pile up a whole lot of stock in order to attract
their customers. But, the time has completely
changed now. The customer already has a wide
range of wholesale clothing line up in front of
them. They now prefer the unique items in
comparison to the wide range.
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8. Integration of Omni-channels There are
various wholesale apparel suppliers and retailers
who offer either the online mode of shopping or
the offline mode of shopping. But in 2016, the
change is bound to happen. Most of the
industries will offer both online and offline
mode of shopping for their products. In short,
one could say that Omni-channels will come into
being.
9. TV shopping
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Yes, other than online and offline shopping
trends, 2016 will witness the growth of TV
shopping. The e-commerce is already at its peak
but, the focus will be slightly shifted on the TV
shopping for sure.
10. Merging of brands and retailers It is not
something very new,however, this will further
enhance in 2016. The difference between the
brand sand retailers are getting blurred with
each passing day. The direct-to-customer model
is the latest trend in the industry. The
wholesalers, retailers, and manufacturers will
try to directly get in touch with the customer
without a middle man.
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