Why to invest in Bing advertisement

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Why to invest in Bing advertisement

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If you are a digital marketing expert, you must have invested in Google ads for your projects. Investing in Google ads is worth for overwhelming results. There are other platforms; you can expect a result from that too with low investment. Apart from the monetary point, there are other factors that make Bing advertising just perfect. – PowerPoint PPT presentation

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Title: Why to invest in Bing advertisement


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Why to invest in Bing advertisement
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  • If you are a digital marketing expert, you must
    have invested in Google ads for your projects.
    Investing in Google ads is worth for overwhelming
    results. There are other platforms you can
    expect a result from that too with low
    investment. Apart from the monetary point, there
    are other factors that make Bing advertising just
    perfect.
  • Lets get started with the basic information
    first. Bing is a search engine with global
    ranking third after Google and Yahoo, the origin
    of which lies in Microsoft. With 63 million
    reaches, Bing ads expert believe, running ads
    here is not a bad idea. Such a figure is hard to
    achieve even on AdWords.
  • Here are other reasons to justify that investing
    in Bing advertisement is worth it.

3
Less competition and cheaper option
  • You can cut 1/3th of your investment as compare
    to AdWords as there is less competition here.
    Bidding on other Giant platform is not cheaper as
    on Bing. Small and medium-sized, or who just want
    to kick start their business consider advertising
    on Bing, as in low investment, you can get
    significant growth.
  • No matter what platform you chose to set your
    brand in the market. Once users recognize you,
    your job becomes easy. No other platform is
    cheaper than Bing to get started.

4
Keywords
  • On any search engine, keywords are vital.
    Choosing the right set of keywords is very
    important to increase reach. As you want to add a
    unique audience in your conversion funnel,
    keywords can help.
  • Keywords are the bridge that connects the user to
    your business, for instance, if a person wants to
    know a bakery shop near her, probably the used
    keywords be-bakery shop near me. You can make
    your keywords too if you feel it is relevant.

5
Better ROI
  • Google AdWords is a platform where you can have
    volume/traffic for searches. If you want a return
    on investment, Bing is the right place. With all
    the same features like that of AdWords, if you
    can have better ROI, nothing is wrong in that
    then.

6
Easy campaign setup
  • If you have ever worked in Google AdWords, this
    is a cakewalk for you. The setting campaign here
    super simple and you can also import Google ad
    campaign here, so you dont need to make separate
    campaign.

7
Deeper mobile targeting
  • Here you get deeper options for mobile targeting,
    unlike AdWords where you can just choose the
    device. In Bing, you can go deeper by mentioning
    the type and operating system of mobile. If your
    demography has a similar type of mobile,
    targeting could be easy. You can show them ads
    related to their devices, like headphone, or
    other related accessories.

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Conclusion
  • Any business that wants to fly high later has to
    take baby steps for a successful flight. You may
    have tried Google AdWords but has not achieved
    much. Maybe, Bing ads could be a baby step for
    you.
  • After trying Facebook ads, Google ads, and other
    social media ads, Bing ads deserve a chance,
    nobody knows if you can win here and gain
    confidence for further plans.

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Contact Us
  • Ratan Jha
  • Address C 6, 201, Sector 7, NOIDA, UP,
    India, 201301Phone 99719 19509Website
    https//ratanjhadigital.com/
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