Punch it Up with Pictures Presentations with Visual Power

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Punch it Up with PicturesPresentations with
Visual Power

• Betha Gutsche
• Michael Porter
• Louise Whitaker
• Tony Tallent

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Punch it UP with Pictures Presentations with
Visual POWer!
Betha Gutsche ? Michael Porter ? Louise Whitaker
? Tony Tallent
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The power of imageBetha
Design TOP principles and elementsMichael
Practical punch-upsfor PowerPointLouise Betha
Get the picture? Let the picture get you Tony
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The
POWer!
of Image
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Do you know your PowerPoint rules?
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7X7 Rule for PowerPoint

• The 7X7 rule is easy to remember
• Use seven bullets per slide
• Use seven or fewer words per bullet
• In addition to the slide title
• 32-point font is a readable size
• Uses most of available space
• Did you get all that?

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No more than six words. EVER. (Seth Godin)
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Avoid cognitive overload
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Words words words
Spoken words and sounds and words
Cognitive (over)load
Written words and text text text
Numbers charts graphs and words
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A slideument tries to put too much informa- tion
on one slide or on a series of slides, thus
tax- ing the cognitive limitations of the human
brain, not to mention
SLIDEUMENT
handouts rock!
the capacity of human vision to de- cipher
12-point text from 20 feet or more and to make
all the ne- cessary mental calcu- lations and
associat- ions before moving on to the next slide.
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Image trumps text
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Hubbys New Puppy

• The perfect dog for us
• Perfectly house-trained
• About the size of a football
• Metallic silver color
• Barks only at loud noises
• Runs on 4 AA batteries
• We named him Sparky

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Sparky
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Reduce and simplify text
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The Made To Stick Principles

• Simple find the core of any idea
• Unexpected grab people's attention by
  surprising them
• Concrete make sure an idea can be grasped and
  remembered later
• Credibility give an idea believability
• Emotion help people see the importance of an
  idea
• Stories empower people to use an idea through
  narrative

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S
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Embed text in image
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Green Libraries

• More libraries going green
• Using energy more efficiently
• Generating less waste
• Conserving water
• Purchasing green products
• Incorporating green features into the design of
  new buildings

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Libraries go green
Reduce waste Conserve energy Design green Buy
green
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Text image
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Libraries Shine in Tough Economic Times

• A slowing economy drives more people to use the
  library

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Libraries in tough economic times
SHINE
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Avoid chart-junk
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(No Transcript)
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Librarian v Search Engine Overall satisfaction
with information provided
60
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Search engine
Librarian
Source Perceptions of Libraries and Information
Resources, OCLC, 2005
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Integrate image and text
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Inserting clip art images

• In the Clip Art task pane, enter a search term,
  for example balloon
• Click Go
• Scroll through the thumbnails of images until you
  find one you like.
• Click the image and it will appear on the slide.
• Move and resize the image

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4 steps to clip art
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2
Click Go
Scroll thumbnails
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Click image
Enter search term
Image appears in slide
1
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Storyboard the low-tech way
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Storyboard for this presentation
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3-step process
1. brainstorm
2. chunk
3. Storyboard it