BPW and GRFW Logos here

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Paint Your Worksite Red
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BPW and Go Red For Women

• 2005 Formed a national strategic alliance with
  the American Heart Associations Go Red For Women
  movement.
• Go Red For Women celebrates the energy, passion
  and power we have as women to band together to
  wipe out heart disease and stroke.
• BPW/USA supports the Go Red For Women movement
  with our ability to
• Make women aware of their risk of heart disease
• Advocate for legislative change that would
  impact womens heart health

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BPW/USA Healthy Heart Makeover

• 2006 Activated our alliance, and
• Launched Healthy Heart Makeover program to
  encourage BPW members to know their risks and to
  encourage others to do the same
• Supported the HEART for Women Act
• 2007-2008 Continued Activation
• Created the Choose To Move tool kit to encourage
  BPW members to reduce their risk of heart attack
  and stroke by getting at lease 30 minutes of
  physical activity most days of the week.
• Supported the HEART for Women Act

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BPW and Go Red For Women

• 2009 Continue our success!
• Celebrate the power of a women who goes Red -
  Join Go Red For Women!
• Support HEART for Women Act
• Participate in the Choose To Move Program by
  downloading the toolkit (insert link)
• Go Red In Your Own Fashion Paint Your Worksite
  Red!

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A woman who goes RED

• 96 of Go Red members have taken one positive
  health action, such as
• exercises more frequently
• has lost weight
• has had her cholesterol checked
• modifies her diet to include healthy food
• encourages others to join Go Red For Women
• has taken the Go Red Heart CheckUp, our
  online risk assessment
• BPW leadership encourages each of you to join the
  movement reduce your risk together!

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Why Paint Your Worksite Red?

• Make a difference in your employees/colleagues
  lives
• One in three women has some form of
  cardiovascular disease
• A woman dies of cardiovascular disease at a rate
  of almost one per minute
• Heart disease can be largely prevented, get a
  10-year risk assessment with the Go Red Heart
  CheckUp!
• Make a difference in your organizations
  productivity
• Employers can save up to 16 for every 1 spent
  on wellness and health promotion in the
  workplace.
• Its a great employee relations tool that can
  promote and improve morale
• Highmark Blue Cross Blue Shield,
  www.highmark.com, 2005

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Why Paint Your Worksite Red?

• Make a difference in communities nationwide
• Join the American Heart Associations challenge
  to two million women to join Go Red For Women by
  2010.
• Receive free recipes, tips and information to
  improve your health
• Receive your free Red Dress lapel pin, wear it
  proudly to help raise awareness
• Be a part of the groundbreaking Go Red For Women
  movement to harness the energy, passion and power
  of women to band together and collectively wipe
  out heart disease.

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How to Paint your Worksite Red

• Make health a priority throughout the
  organization
• Get leadership involved
• Sign your organization up as a Wear Red Day
  Company at www.GoRedForWomen.org/WearRedDay
• Identify peer spokespeople and success stories
• Encourage physical activity
• Take the elevator instead of the stairs
• Have a walking meeting around your building or in
  the hallways
• Promote healthy eating
• provide healthy options in vending machines
• Order healthy snacks and meals for meetings

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Go Red - Worksite wellness

• Educate employees on benefits and risks
• Host brown bag lunch presentations
• Order and distribute Go Red For Women educational
  materials
• Encourage employees to learn their personal risks
  for heart disease by taking the Go Red Heart
  CheckUp
• Available at www.GoRedForWomen.org/HeartHealthTo
  ols

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Go Red National Wear Red Day

• Plan a Wear Red Day
• Feb. 6, 2009 is National Wear Red Day. Your
  organization can Go Red on WRD or anytime!
• Encourage employees to wear red for a 5 donation
  to the American Heart Association
• Use as a great kickoff or motivational event
  for your organizations commitment to health!
• Available at www.GoRedForWomen.org/WearRedDay
  to receive free downloadable tips and tools.

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Go Red Attend the local Go Red luncheon

• Participate in a local Go Red For Women Luncheon
• Go Red For Women Luncheons are a great way to
  promote, encourage and show your organizations
  commitment to womens health
• Feature experts, activities and topics aimed to
  educate women about cardiovascular disease, risk
  factors and heart-healthy lifestyles
• Average luncheon attracts 500 women who are
  community leaders
• There are more than 270 luncheons across the
  country

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Go Red Light up the building!

• Show your red on National Wear Red Day, and
  encourage your community to do so as well!
• In 2008 more than 14,000 companies participated
  in National Wear Red Day
• And more than 400 landmarks across the U.S.
  literally went red

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Go Red in your own fashion!

• Challenge other organizations to Go Red
• Go Red In Your Own Fashion!
• Develop a program that works for you and your
  organization
• Support womens heart health and enjoy/share
  clothing, accessories, jewelry and other items at
  www.ShopGoRed.org

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Go Red Get Started Today!

• Get started today by
• Talking with your Human Resources contact and/or
  your organizations leadership
• Going online to www.GoRedForWomen.org to
• Register to host a Wear Red Day at your
  workplace.
• Order educational materials and download other
  resources
• Personally enroll in Go Red For Women and take
  the Go Red Heart CheckUp!

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Thank you!
Paint Your Worksite Red
Go Red and Go Red For Women are trademarks of the
AHA. The Red Dress design is a trademark of U.S.
DHHS.