Paradigm and Syntagm - PowerPoint PPT Presentation

1 / 9
About This Presentation
Title:

Paradigm and Syntagm

Description:

When someone makes a text, an advert or leaflet or magazine cover, they design ... Each of those conventions has a set (or paradigm) of possibilities which are ... – PowerPoint PPT presentation

Number of Views:407
Avg rating:3.0/5.0
Slides: 10
Provided by: noreend
Category:

less

Transcript and Presenter's Notes

Title: Paradigm and Syntagm


1
Paradigm and Syntagm
2
Paradigm
3
Paradigm to Syntagm
SYNTAGM
4
Texts and Paradigms
  • When someone makes a text, an advert or leaflet
    or magazine cover, they design it according to
    the conventions of that text e.g layout
    conventions, image conventions.
  • Paradigm of Images for magazine cover

5
Genre and Conventions
  • Each of those conventions has a set (or paradigm)
    of possibilities which are suitable for that
    genre or type of text.

Which one of these images would not be suitable
for a womans magazine cover? Why? So these
two images would not be a paradigm for magazine
covers
6
Guess the Paradigms
  • Verbal
  • Non-verbal
  • Visual

7
Guess the Paradigms
  • Verbal
  • Non-verbal
  • Visual

8
Guess the Paradigms
  • Verbal
  • Non-verbal
  • Visual

9
Guess the Paradigm
  • Verbal
  • Visual
  • Non-verbal
Write a Comment
User Comments (0)
About PowerShow.com