Why billboard advertising works - PowerPoint PPT Presentation

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Why billboard advertising works

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Title: Why billboard advertising works


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Why billboard advertising works?
  • Billboard advertising continues to be an
    effective method of reaching out to the
    consumers. Since these advertisements can be
    viewed by the consumers at any point of time,
    this type of advertising works very efficiently 
    with other advertisement alternatives. Billboards
    are surely an efficient method to publicize
    products and services anywhere and anytime.
    Technology has also played a major role in
    supporting its cost-effectiveness. In earlier
    days, billboards were generally painted by hand,
    and this was a high-priced and time-consuming
    process. However, with today's smart computer
    technology, they can now be designed with the aid
    of computers and printed on vinyl paper, and then
    fixed onto the backcloth. The end result is a
    super advertisement in very less time and also at
    an affordable price.

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