Magazine Conventions

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Magazine Conventions
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Masthead
Selling Line or Banner
Tagline
Feature Article Photo
Headline
Secondary Lead
Anchorage
Flash
Menu Strip
Bar Code
Caption
Date Line
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Tagline
Selling Line or Banner
Plug
Graphic Feature or Puff
Masthead
Feature Article Photo
Kicker
Headline
Anchorage
Flash
Bar Code
Date Line
Menu Strip
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Conventions Notes

• The headline icons explains what the images
  used are about but also explains that perhaps the
  magazine is an icon itself. This could
  additionally add an overall effect to the
  audience
• The anchorage adds to the interaction as it
  gives more information about the headline but
  also makes the magazine more interactive by
  linking it with the image.
• In the taglines the lifestyle suggested with
  life is loud is that they are out there in
  society and also with their
• The use of language used implies that the
  audiences lifestyle should be maybe less
  sophisticated
• I think that the headline and anchorage are the
  most important as they are the largest text on
  the page and they also link with the main image
  which suggests that the text linked with it is
  probably the main focus of the magazine.
  Therefore the largest items are probably the most
  important
• The tone of the magazine is less sophisticated
  and links with the title as kerrang! isnt very
  formal

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House Style Design Notes

• On this magazine cover it uses the colours pink,
  yellow, white and black. White and black seem to
  be used on most Kerrang magazine covers as shown
  in the smaller images. The masthead is always in
  black and white but the rest of the magazine
  seems to change colours.
• On this cover there seems to be around 3
  different fonts, the selling line, tagline,
  headline, anchorage, menu strip and the cover
  line all being in the same font, the masthead
  being another and the caption is the final
  different font.
• The pink on the magazine makes it look and feel
  more feminine, however, the feature article photo
  is a male. This evens the magazine out and
  therefore makes it appeal to both genders. The
  overall look without the pink would be rock as
  the majority of the colour is black, he has a
  black hoodie and the title is black, however, the
  bright pink makes the magazine more feminine but
  the two colours contrasting makes it look more
  appealing as without the pink it would look plain
  and basic.
• The rule of thirds has been used in this
  magazine as the headline is almost directly in
  the centre and his eyes are in the top third.
  Also, the title has been placed so that this is
  in the top third as well. The barcode and date
  have been placed in the lower right corner and
  the caption being in the bottom left corner.
  Finally, the menu strip and flash are located at
  the bottom so that as you turn the page it gets
  seen. Therefore, I think that these items have
  been placed the way they are so that there is no
  space or gaps on the magazine cover.
• I think this does reinforce the typical
  convention as it has the title along the top,
  barcode and date in the left corner and the
  headline almost in the centre which is normally
  where these are located. I think this cover looks
  a bit like a poster as it has items in the usual
  kind of places for a poster.