Social Media Marketing Mistakes and Facts - PowerPoint PPT Presentation

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Social Media Marketing Mistakes and Facts

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Social Media Marketing plays a vital role in generating traffic to website. Publishing good meaningful content in social Media sites like Facebook,Twitter, Pinterest helps users to view content easily which helps in getting quality traffic. – PowerPoint PPT presentation

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Title: Social Media Marketing Mistakes and Facts


1
Real Facts of Social Media
Marketing
  • Social Media Mistakes

2
Did You Know?
  • Do you know 71 of marketers are investing more
    in social media. If a company or brand wants to
    be present on social networks, its now or never
    to do so, and efficiently! In this way, you build
    a positive reputation on line and an impact on
    your sales figures should be felt. 

3
AvoidSocial Media Mistakes
  • 1. Posting on social media without any strategy
  • You must define a better social media
    strategy. If you start promotion of
    your product or brand without any proper social
    media strategy, than may be you will not get
    positive response.
  • Then you have to adapt according to their
    reactions knowing that the goal is still to sell
    your products or having new customers.

4
2. Social Media Content Quality and
Quantity Content is very important in social
networks. It is thanks to him that you are going
to hire your community, create conversations and
especially to inspire your fans to see
you! Golden Rules of Social Media Content
  To publish is useless and anyway not
everything can be seen. A force to only see your
posts on their news feed, some fans will quickly
want to unsubscribe! You should do 1-3 posts per
day maximum, it is reasonable.  
5
3. Respect the Social Media Guidelines   In
the past, Facebook has already removed some
business pages for non compliance with the
guidelines.   Rewarding standard actions on
Facebook (love, share, react) Competitions should
be organized on a separate page (app) Do not
suggest that your competition is supported by
Facebook You can not notify winners via
Facebook    
6
4. What is Your Social Media Time Schedule for
Posting For most people, writing a blog post
takes at least two hours but it is easy to
spend a full day!  Before you get to the bottom
in social media, consider your available time
realistically. 5. Your Right Audience As a
company/Brand, you can have the most fantastic
Twitter campaign if you have not conducted
research, it may be that your target audience is
on Pinterest. Do not waste your time to renew
your profile without being sure that you use the
right platform to speak to your audience.
7
6. Focus on Subscribers Rather Than
Quality   Its fine to have hundreds of
subscribers, but they are not worth much if they
are not interested in your business, 60 of
people share the products of publications on
Facebook.7. Do not convert customers into
subscribers The conversion is very important for
business users. Everyone is doing social media
marketing and branding to increase their business
sales. Have thousands of people who share your
posts is good, but you will not benefit those who
will actually make a purchase. Only 12 of people
who see the product advertisements on social
media are likely to make a  
8
a purchase. This is why you must ensure that your
messages are the most catchy possible. 8.
Social Media Monitoring Social media is not
without obligation. Want to actually see clear
results of each marketing action, and social
media is no exception to the rule. Use social
media monitoring tools to track and monitor your
efforts. Use Google Analytics to measure social
media traffic to your website. 
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