Trade Show Tricks for New Exhibiting Companies

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Trade Show Tricks for New Exhibiting Companies
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• Exhibiting at a trade show for the first time can
  be like learning how to ride a bike all over
  again. Youre basically seeing what works and
  what doesnt.

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• If you are the host of your trade show, a few
  examples of activities you should do are creating
  a great first impression, be friendly and most
  importantly approachable. Brainstorm three to
  six open-ended questions to engage attendees
  with, and finally build a professional
  relationship with booth visitors to retain their
  attention.

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• When youre standing in your trade show exhibit,
  you are the brand ambassador for your company.
  Everything you do from standing a certain way to
  talking with your coworkers in a group will be
  judged.

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• It may be tempting to look at trade shows like a
  mini vacation, however, this is a business trip
  to sell products for your company. Youre
  responsible for acting in a professional manner
  and representing your company in the best way
  possible.

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• Standing facing the aisles is a good way to get
  attendees attention and enter your exhibit. They
  may be hesitant to come by your booth if you look
  as if youre ignoring them or dont want to be
  there. Greeting customers towards the edge of
  your booth works by making eye contact as they
  enter your exhibit.

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• Eating and drinking in the booth are big no-nos,
  with the exception of water. Food can stink up
  the booth and make a mess that no one wants to
  deal with. Chewing gum is also unnecessary when
  youre staffing exhibits.

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• You know that phrase you dont mix business with
  pleasure. Well, it holds true for trade shows.
  Taking personal phone calls in the booth should
  never happen. Take all personal conversations on
  the phone to the exhibitor lounges or the
  hallways outside the convention center.

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• Sitting on chairs provided for booth attendees
  should remain empty for the entire show. Stand up
  with your back straight and get to talking!
  Dressing professionally is essential for staffing
  trade show exhibits. A group uniform with a
  proper name badge or having everyone in business
  attire are standard within the industry because
  trade shows are a networking event.

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• This isnt the time to adjust your booth uniform
  to fit your own personal funky, punk rock style!
  We all know that nightlife can be fun when
  exhibiting at trade shows. With all of the
  excitement and new friends youll want to
  socialize with afterhours.

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• Moderation needs to be kept in mind. You will
  probably see these key figures again at another
  industry event so you want to make and keep that
  good impression. Know your limits and make sure
  to get proper rest to function the next day!

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• Being late for your trade show shift is
  inexcusable. You have to think about your
  coworkers, who may want a cup of coffee and a
  snack to refuel and get ready for their next
  shift. Please be on time and no one will get mad
  at you for losing track of your scheduled break.

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• It is also common sense to never leave exhibits
  unattended. A few reasons for this are you could
  miss an important booth attendee and your booth
  manager will be held responsible for you not
  being there. Having someone cover for you is the
  simple solution here, which wont get anyone in
  trouble.

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• When it comes to trade show exhibits, respect for
  others, common decency, and taking care of
  yourself while thinking about others, all play a
  role for good outcomes at expos. Overall, have
  fun and see how exhibiting at a trade show can
  help your company today!

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• For More Information, Visit Us

http//www.exhibitsystemsinc.com/