Things that Put Off Website Visitors and Affect Your Conversions

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Things that Put Off Website Visitors and Affect
Your Conversions
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• You have a website that is bringing in great
  traffic. But, the traffic doesnt seem to
  generate the expected volume of conversions. In
  addition, your visitors seem to be leaving your
  website immediately. What is it that seems to be
  stopping them from taking the next step that
  would bring them closer to your brand?

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• From design to navigation, there are several
  factors that could be driving off your website
  visitors. If any or all of the following common
  errors apply to your website, hire a professional
  web design service to fix them immediately

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A Design that Fails to Connect

• It is crucial to keep up with the times when
  it comes to website design. If you have not made
  a single change to your design in the last 5
  years, no wonder your visitors are leaving your
  website. Redesign your website with the help of a
  professional Manchester web design service.

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A Clumsy Homepage

• If your homepage is crowded with text,
  navigation bars, images, and menu options, then
  visitors will have a difficult time finding
  desired information. This experience is sure to
  leave them frustrated enough to never want to
  visit your website. It is also equally important
  to have your website displayed perfectly on any
  user device.

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• An experienced web design service prevents
  the above errors with a clean and organised
  homepage with each page element having its place.
  It also develops a responsive design to ensure
  effective website display on any user device

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Poor Unauthentic Images

• Poor image quality, or photos sourced from
  a photo library showing cheerful supermodels,
  fail to evoke emotions for your brand in
  audiences. A web design Manchester
  service protects you from such costly brand
  pitfalls by insisting on having real images
  depicting your office, employees or events. Such
  images tend to evoke trust in your brand.

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Worse Navigation

• Confusing links to inner webpages links that
  land the visitor on a page different from that
  mentioned in the menu header absence of a Home
  button on every webpage difficulty in reaching
  contact page are some examples of worse
  navigation errors that drive visitors away within
  seconds.

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Poor Content Visibility

• Small font size that compels audiences to
  squint, and gives them a headache, is a sure
  loser. So is content, presented on a colour
  background that makes reading highly stressful.
  Font size and colour, background colour, and
  adjacent images or graphics, need to be
  well-balanced to enable visitors go through the
  text without any strain on their eyes.

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Absence of Calls-to-Action

• Every webpage should have a clear call to
  action, guiding visitors towards the next step.
  Without proper calls-to-action, your visitors
  will be stranded with exit as their only way out.
• Being unaware of small details that can put
  off your website visitors can be costly for your
  brand. It is therefore important to hire a web
  design expert that pays heed to changing aspects
  of web design and usability. With such a
  professional Manchester web design service, your
  website will not lose any opportunity to turn
  incoming traffic into conversions.

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