what is Digital marketing? - PowerPoint PPT Presentation

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what is Digital marketing?

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Title: what is Digital marketing?


1
What is Digital marketing ?
  1. Search engine Optimization.
  2. Social media Marketing.
  3. Pay per click advertising.
  4. Email Marketing.
  5. Mobile Marketing.
  6. Online Reputation Management.
  7. Content Marketing.

2
Search ENGINE optimization
  • It is the process of getting more number of
    visitors to the website. Ensuring that bringing
    high in the list of search engines. The Key of
    getting more traffic to website is Mixing both
    the search engine optimization and Social media
    marketing. It helps to getting more number of
    Users, New users, Returning users, Pageviews,
    Sessions. Search engine optimization is the
    method of getting more visitors through Unpaid or
    Organic.

3
SOCIAL MEDIA MARKETING
  • The Social media marketing is the use of social
    media platforms like Facebook, Twitter, LinkedIn,
    Google Plus, Instagram, and Video submission
    sites to market websites Product or Service.
    Social media marketing is one of the best
    platform to generate traffic, leads, and business
    to the Website. Its a widely used platform in
    the world. Most of the Search engine optimizers
    uses social media for getting more traffic to the
    website.

4
PAY PER CLICK ADVERTISING
  • Pay per click advertising(PPC) is also know as
    Cost per click(CPC). Its an online advertising
    model to get more traffic to the website. When
    the ad is clicked advertiser pays to the
    publisher.(Typically website owner or a Network
    of website). Pay per click is associated with
    Search engines, Google AdWords and Bing Ads. Its
    a game of keywords advertisers typically bid on
    keywords phrases relevant to their market. If you
    want to learn more about PPC stop seeing our
    website feel free to read blogs. Being a Digital
    marketing agency in Bangalore provides best blog
    posts to learn more about Digital marketing.

5
Email marketing
  • Email marketing is the sending Commercial message
    to the group of peoples is known as Email
    marketing. Email marketing it usually involves
    sending emails to advertisers, solicit sales,
    request business, and is meant to build trust,
    loyalty and brand awareness. Email marketing is
    to build the relationship of current or previous
    customers to encourage customer loyalty and
    repeat business. Acquiring new customers or old
    customers to purchase immediately.

6
MOBILE MARKETING
  • Mobile marketing is the multi channel online
    marketing technique to reach customers on their
    smartphones, tablets, and other related to
    website, Email SMS and MMS. Mobile marketing
    provides the personalized messages to the
    audience that promote the product or services.
    Mobile marketing is the technique were people
    view personalized information about goods,
    services and Ideas.

7
Online reputation management
  • Online Reputation management deals everything
    about companies brand in the online community.
    This community includes web search engines,
    Forums, blogs posts, Review sites, Press release,
    company website, Social media networking sites.
    There are more number of tools used to monitor
    the online world Google alerts, yahoo alerts,
    Twitter search, Social mention.

8
Content marketing
  • Content marketing is a type of marketing that
    involves creation and sharing of online materials
    (such as videos, blogposts, social media posts).
    It does not promotes b to rand explicitly but to
    stimulate interest in product or services.
    Content marketing helps to create unique content
    which helps in getting link back from Article
    sites. Most of the Digital marketing agencies
    uses content for social media, Blogposts, and
    Articles submissions. Unique content helps always
    to boost keyword rankings.

9
Thank you
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