Mouseflow

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Mouseflow
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• This post reviews Mouseflow as a website heatmap
  tool, and how it helps users improve their
  websites visibility conversation. Read it for
  more insight. To get a clear picture of the
  visitors attention, you have to focus on the
  mouse movement on your website. To grasp the
  concept of how Mouseflow Google Analytics heatmap
  works, there are certain terms you need to be
  conversant with. 

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Mouseflow dashboard

• The dashboard gives you a general view of your
  recent session recordings and your popular
  heatmaps. This is represented by a chart which
  shows the number of sessions recorded, in
  relation to the traffic your website gets.

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Heatmaps

• Mouseflows heat maps analytics gives five
  distinctive aspects, including click heatmap,
  scroll heatmap, movement heatmap, and geographic
  heat map. Lets look at each one of them and
  evaluate them.

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Funnels

• A funnel is a series of steps a visitor takes in
  order to complete an action in your website. To
  lead your visitors here are steps involved
• The first page is where the visitor reads about
  the offering and enters the email address.
• The second page is a confirmation page, where the
  visitor can download or order for the
  product. Mouseflow measures the drop-off rate at
  each stage in the funnel. 

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Forms

• Another interesting aspect of Mouseflow that is
  useful in a B2B generation and content marketing
  in WordPress is formed tracking. Here the cost
  per lead is significantly higher, compared to B2C
  website/product.

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Final remarks

• Website analytics is a booming field in todays
  attention-deficit economy. Millions of dollars
  are poured into funding new research and
  solutions for analytics and attribution.
  Mouseflow is a perfect start for any marketer to
  get acquainted with the basics of heat map
  analytics.

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Thanks for watching

• https//www.namanmodi.com/mouseflow-website-heatma
  p-tool/