Trends in Digital Marketing 2019

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Trends in Digital Marketing 2019
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Few years back. Bill Gates wrote a book where he
explained how digital infrastructures and
technology can put businesses right ahead of
competition. Well, this book seems outdate and
the technologies have reinvented them in a
far-fetched manner. However, you have the digital
marketing agency in Melbourne, which is working
on some of the new trends revolving around
digital marketing. This year, 2019, comes handy
with some of the best online marketing services
in Melbourne that you need to be aware of. So,
without wasting time, lets just jump right into
details and head towards SEO Company in Frankston
to help you understand the digital marketing
trends.
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AI will be good at profiling buyers

• Artificial intelligence is what SEO Company in
  Dandenong is working with right now. It will be
  pulling weight in marketing world in 2019 as AI
  is now just powering the customer segmentation,
  push notifications, retargeting, click tracking
  and more. So, there are end numbers of
  combination possibilities right now. It is
  further creating content now.
• How you are likely to provide AI to work for the
  digital marketing portfolio will solely depend on
  goals and channels. But, if you are not quite
  with the digital marketing partners, then you
  might leverage AI in marketing intelligence and
  even the delivery systems.

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Introduction and proficient use of chat bots
Human beings are known as social animals and one
part of it is to interact with humans. This is
the prime reason on why social media networks
like LinkedIn and Facebook are popular. But,
engaging in social media constantly will not
answer all your calls. So, it is of prime
importance to install Chabot on website for
interacting with website visitors on terms. With
improvement in AI, chat bots have further
improved by having ability to hold basic
conversation with visitors and answering some of
the most asked questions.
Focus towards Omni-channel marketing
Consumers are now sophisticated than ever and
find information through multiple channels. At
the primary stage, multichannel marketing was
popularly introduced for allowing prospects to
communicate with the businesses through multiple
channels. For example, prospects can be well
introduced to business through Facebook ads,
Twitter or just stopping at retail stores. Email
subscribers can further communicate with the help
of email and the website visitors can communicate
through comments or chats.
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Understanding the art of AMP
Search engines are known to drive huge traffic
mainly on Google. Around 60 of the search
traffic comes from mobile devices. As the load
time of website increases, the bounce rate
increases, leading negatively to lower Google
ranks. The speed need led to AMP project as
initiated by Google. AMP pages can load in less
than the 0.5 seconds mark to create lower bounce
rate. These are few of the many trends, which
are widely used in the digital marketing category
of 2019. You better check out the options now and
then try using the same trends for your business
growth. The result will prove to act in your
favour.
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rends-in-digital-marketing-2019/