How You Should Design Landing Pages For Higher Conversions - PowerPoint PPT Presentation

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How You Should Design Landing Pages For Higher Conversions

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High conversion rate is the mark of achievement that everyone is chasing to, be it web designers, website owners, or marketing strategists. You might be part of the crowd as well if you are after generating more revenue from your business. But, do you know what would help you in getting higher conversions? A well-designed landing page of course! Now the question arises how should you design your landing page so that it increases your conversion rate. Read more on – PowerPoint PPT presentation

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Title: How You Should Design Landing Pages For Higher Conversions


1
How You Should Design Landing Pages For Higher
Conversions
High conversion rate is the mark of achievement
that everyone is chasing to, be it web
designers, website owners, or marketing
strategists. You might be part of the crowd as
well if you are after generating more revenue
from your business. But, do you know what would
help you in getting higher conversions? A
well-designed landing page of course!
2
Now the question arises how should you design
your landing page so that it increases your
conversion rate. Any ideas? Well, in this blog we
will get into the depths of creating a
conversion-focused landing page that conveys your
brands message well and encourage your target
users to take some action. It might be signing
up for your newsletters, filling up your web
form, or purchasing your products or
services. Hold on! There is one important piece
of information that I want to share with you
all. If you are running a company or business
online that has a limited number of customers
you can increase their numbers by creating an
effective landing page for your website. To
achieve that you need to work with the best web
design and marketing company that has hands-on
experience with website design, landing page
design, and navigation design. SFWP Experts
one of the top web design Los Angeles companies
offers all these services on-time and on-budget.
We generate more leads by combining the
aesthetic elements with intuitive user experience
and delivering the best online experience to
users who come to your site. Lets see how
should you design your landing page to get
higher conversions 1. Provide A Practical Soluti
on To Audiences Pain Points You cant give
medicines for cough and cold to the patients who
are suffering from fever, right? So you should
take note of that and provide an effective
solution to your users pain point through your
landing page. This way you can capitalize on
their pain points that will further grow your
business.
3
  • For example, you can have a look at the landing
    page shown below which is focused on the
    customers pain point saving money on the
    payment of electricity bill.
  • Be Specific To What You Say
  • The main goal of your landing page is to get
    people to act, either with your CTA (Call To
    Action) button or by filling in your opt-in form.
    But often designers try to attract users
    attention through various options and they dont
    understand that giving users too many options
    will ultimately confuse them. It looks like a
    daunting task to them to choose one out of many
    options and finally they abandon the page.
  • You might have heard an old cliche Less is more
    and that applies pretty well in the case of
    landing page. Giving too many options to users
    will prevent them from making an informed
    decision and that would affect your conversion
    rate.
  • On the other hand, if your landing page is
    focused on a single purpose it will help your
    customers in making the right decision and that
    will boost your conversion rate.
  • In case you are too concerned about your
    conversion rate and want to improve it ASAP,
    partner with our Los Angeles web design and we
    will help you achieve higher conversions. Our
    award-winning web design and development team
    has nearly a decade of experience in their
    profession and so they are able to create
    conversion-focused digital experiences for your
    audience members. It attracts, engage, and
    convert them into customers who become loyal to
    your company in the long run.
  • Choose The Right Tool For Designing Your Landing
    Page

4
It doesnt make any sense to use a screwdriver to
hit the nails to fix up something. It means get
the right tool for the job that you want to do,
be it conversion rate optimization or landing
page design. Using the wrong tools for doing a
specific work will impact your results negatively
and prevent you from achieving your goal. Not
every tool used for creating landing pages is
equal and there are some tools that are more
effective than others. When you will use those
effective tools to design your landing page,
certainly it will reduce your stress and and
increase your conversions. One of the easiest
landing page tools available on the internet is
Instapage that has a lot of professional web
design templates and they can be optimized to
convert visitors into leads. 4. Share Useful
Materials With Your Users The truth is giving
away valuable and practical products or services
to your users free of cost helps you earn their
loyalty. It also encourages them to click on
your CTA button and boost your marketing campaign
which translates into higher conversions.
However the completion of this process might
take some time but in the meanwhile your brand
will keep improving. If you want to build your
email list in the shortest possible time, make
sure that your lead magnet is free yet offers
some value. Now you might be wondering what is
this lead magnet? It is a sort of helpful content
that you give to your users free of cost in the
exchange of their email address or contact
information like a free PDF checklist, report,
eBook, whitepaper, video etc. It helps in
converting the visitors into customers and
getting their business with a simple trick. If
you will pay attention to creating a valuable
5
  • lead magnet for your target users it can increase
    your lead generation very quickly.
  • If you are still not able to decide what you
    should offer your customers as a lead magnet,
    you may take a moment to reach out to us and we
    will respond to your query promptly. Our Los
    Angeles web design company is well-acquainted
    with effective marketing strategies that helps in
    acquiring more customers and increasing users
    engagement with your site. Well, our method of
    achieving excellent results is based on best in
    class web designs, gorgeous-looking landing page
    designs, and great UI designs.
  • Create An Enticing Title By Including Some
    Benefits
  • In the current digital world, making a great
    first impression has become very important when
    it comes to user engagement. While designing your
    landing page you should ensure that it is good
    enough to draw your users attention as it is
    critical for lead generation. So it is necessary
    to create a captivating title for your landing
    page including the benefits that users will get
    on using your product or service.
  • By this you can clearly understand that paying
    attention to the title of your landing page will
    increase the users engagement with your site and
    they are more likely to convert into your loyal
    customers.
  • Alternatively, you can also redesign your landing
    page that mainly focuses on your call to action
    and generate more leads. We can help you in
    creating that type of landing page for your
    business by integrating a few aesthetic elements
    and high quality images into it. At our Los
    Angeles web design company, the web experts not
    only care for your landing page design but also
    how it impacts your users.
  • Use Relevant Visuals In Your Design

6
As it is said A picture is worth a thousand
words, you should convey your message to your
users by showing them good photos. The best
landing pages are the ones that have
great-looking visuals (images and videos). Often
people respond to visuals faster than any other
form of content. Conclusion The fact of the
matter is that you will have to invest your
skill, time, and money in creating an effective
landing page that brings you the desired
results. There are many Wordpress website design
companies that claims to bring in results beyond
expectation. But the question arises Are they
real? Do they have something to back up their
claim? Have they got testimonials from their
clients? Perhaps they would not have an answer to
these questions but we have. You can write an
email to us explaining your landing page
requirement and we will reply to your email as
soon as we get time. Contact Details 2132779
177 l a_at_sfwpexperts.com W ordpress
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