Jimmy Crangle - DIGITAL MARKETING TECHNIQUES

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DIGITAL MARKETING TECHNIQUES TO OPTIMIZE INTERNET
MARKETING
In this presentation, we discuss about digital
marketing. Digital marketing is the component
of marketing that utilizes internet and online bas
ed digital technologies such as desktop
computers, mobile phones and other digital
media and platforms to promote products and
services. Jimmy Crangle is an Internet marketing
consultant and expert delivering results by
leveraging a skill set of networking with a
countless number of connections is always the
goal. The competition in the marketing world has
made Internet marketing consultants highly on
demand. An Internet marketing consultant is a
person (or sometimes a company) that provides
advice, strategies, and plans for the goal of
reaching maximum positive results in your online
marketing business. The consultant usually comes
u with advice and solutions to solve any
operational problems you might be facing in your
marketing strategy.
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DIGITAL MARKETING TECHNIQUES

• CONTENT MARKETING TECHNIQUES TO ENSURE MORE
  CONVERSIONS
• To make effective content marketing strategy, you
  need to do research and discover what people are
  sharing the most in your niche. This will help
  you analyze what topics, content and headlines
  work with your kind of internet marketing
  campaign. Amplification of your content marketing
  strategy is another important technique that you
  can do by finding influencers around your niche.

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• EFFECTIVE USE OF BIG DATA AS EFFECTIVE DIGITAL
  MARKETING TECHNIQUE
• Big Data incorporates market and customer
  insights. It offers analytical support to
  channelize data-driven campaigns that can ensure
  results in guaranteed fashion. The 3Vs of Big
  Data- Data Velocity, Data Volume Data Variety
  indicate why this is a key pattern chosen by
  industry experts to channelize more powerful
  digital marketing campaigns.

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• ADEPT USE OF MOBILE MARKETING (MOBILE
  ADVERTISING, WEBSITE APPS DEVELOPMENT)
• Mobile marketing was also in top 3 three years
  prior, however as more organizations have
  embraced mobile responsive website design and
  email layouts they have seen less need to
  concentrate on it, or if nothing else there are
  less open doors for development. In any case,
  surveys demonstrate that retail conversion rates
  are essentially lower on cell phone, so there is
  work to be accomplished for some organizations to
  streamline mobile marketing more effectively in
  their digital marketing campaigns.

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• USE OF SOCIAL MEDIA MARKETING INCLUDING SOCIAL
  CRM AND SOCIAL CUSTOMER CARE
• When I meet advertisers at occasions and webinars
  or other training sessions, I find there is still
  colossal enthusiasm for online networking or
  social media/networking sites. This is so because
  of its scope and choices to draw in groups of
  onlookers and support backing or web-based
  social networking enhancement that aid in
  optimizing online presence of businesses more
  efficaciously.

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• INTERNET OF THINGS (IOT) MARKETING APPLICATIONS
• IoT or internet of things is a standout amongst
  the new digital marketing techniques gaining lots
  of popularity these days. However, it is of most
  significance to gadgets creators and retailers,
  so it is moderately high-up in this positioning
  of digital marketing techniques.
• There are required to be 75 billion associated
  gadgets by 2020, which means there will be 10x
  the same number of gadgets ready to communicate
  with each other. The implications of IoT are
  enormous and far extending. Such a lot of sharing
  of information will change the way we experience
  our lives.

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• SEARCH ENGINE OPTIMIZATION (SEO OR ORGANIC
  SEARCH)
• Mobile marketing SEO methods will be especially
  essential with Googles current declarations
  about the mobile index and AMP. However, SEO has
  always been one of the evergreen digital
  marketing techniques that are considered as
  common as effective in optimizing online presence
  of businesses in SERPs.
• Each of your web pages needs a unique page title
  that accurately depicts the pages content, and
  as a SEO professional, you need to be précised,
  distinct, brief, effective and descriptive. It is
  very important that you let your target audiences
  comprehend what your page is telling about.

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THANK YOU
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