Avoid Common UX Mistakes in Responsive Web Design

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Avoid Common UX Mistakes in Responsive Web Design
The user experience (UX) is quite significant in
the modern business sphere. The kind of
experience your target audience or customers
have, right from the beginning until they check
out, creates impressions. Your website must be
smooth and guide your customers through the
process. If you win the trust of the customers,
it helps you sustain long term business relations
with them. In another case, a bad or mediocre
user-experience, you lose your customers to your
competitors. One of the best ways to decrease
your website's bounce rate and boost conversions
is to avoid the following common UX mistakes.
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You are designing for yourself rather than for
the user. A web designer, while creating a web
design, must separate his personal preferences
from user preferences. But obviously, the user
preferences are given due importance. Before you
start designing, you need to analyse your target
audience and their specific needs and wants.
Therefore, a user-centric design approach must be
followed throughout the development process. We
are prioritizing aesthetics over functionality or
vice versa. Your website must strive to strike a
perfect balance between functionality and
creativity. In recent years, customised websites
have managed to harness much attention. They
focus on the personalised aspect of the site
through authentic pictures, creative graphics and
interactive design elements. Aesthetic aspects
are essential to the website however, they
should not override its functionality. Users
cherish creativity added with easy
navigation. Likewise, your web site mustn't
prioritise functionality to the purpose of
compromising on creativity. If your website is
nothing other than functions, it's going to bore
users and compel them to look elsewhere. Your web
site ought to be visually fascinating,
aesthetically pleasing, unique, and
creative. The right balance in your responsive
web design development team, with regards to
aesthetics and functionality, will render
beneficial.
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You are creating for search engines rather than
people. In the era of ever-increasing online
competition, it's no surprise that site owners
are most of the time obsessing over how to rank
higher for specific keywords. However, while
trying to rank higher on the search engines, we
usually forget the search engine's main priority-
individuals. This SEO technique was established
to help relative content rank higher on the
search engines. While utilising SEO techniques to
rank your website higher, you must not forget the
UX aspect of it. By making your goals consistent
with google's goals, you can design a site that
search engines reward and users
enjoy. Therefore, it is crucial to understand
that your website is for users first and Search
engines later. By jumping on every
Bandwidth Trends come and go. If you blindly
follow the trend without understanding its
relevance to the business, it will not provide
the best results. You must understand and review
the key performance indicators and weigh the risk
vs. reward aspect. Many responsive website
design Melbourne trends have roots in real data
and customer metrics for the year. However, many
others follow the trends blindly without
analysing the pros and cons. Any trend that
enhances the user experience and overall
performance of the site may be considered the
right move.
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