How to Improve Your On-Site SEO

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How to improve your on-site SEO
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Critical errors your website may face, How to fix
them?

• Website is not optimized with the right keywords
• Website content having keyword stuffing
• Duplicate content on your website
• Unoptimized meta title and description
• Image optimization is not done

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1. Website is not optimized with the right
keywords

• A totally avoidable error that some digital
  marketing agencies make is upgrading a site page
  for some unacceptable keywords. It's
  exceptionally simple to lose all sense of
  direction in the immense range of possible
  keywords for your business, however it's the best
  time to invest in some opportunity to define the
  words with the most genuine potential.
• So Avoid
• excessively aggressive keywords
• overlay nonexclusive keywords.
• Overlay competitive keywords might work, yet
  substantially less rapidly and considerably less
  successfully. Keywords that are too broad may
  draw in a bigger crowd, yet it will likewise be
  less designated and accordingly less inclined to
  remain on your site.

Finally, consistently remember that the keywords
that you find as "important and relevant" may not
be utilized by your targeted audience.
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2. Website content having keyword stuffing

• it can become enticing to stuff your webpages
  with keywords to push your page to the top of
  search result quickly. Be that as it may, zeroing
  in on the amount of keywords to the detriment of
  the nature of the substance is an exceptionally
  hazardous practice.
• Abuse keywords resembles making dreary substance
  that is extremely unappealing to your readership,
  which is at last counterproductive assuming
  you're looking to convert them into repeat
  visitors or even customers. So ensure you track
  down the ideal harmony between writing for people
  and enhancing/optimizing for robots.

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3. Duplicate content on your website

• Most of the websites, and all the more much of
  the time online business, reuse a similar content
  on more than one page, or picking up the content
  somewhere else from the web. Although this
  practice isn't straightforwardly endorsed, it
  confuses search engines like Google and makes
  more difficult to index your website.
• So need to make sure that
• Use as much as unique content
• Create proper meta tags for each page
• Limit conventional item descriptions however much
  as could reasonably be expected

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4. Unoptimized meta title and description

• Meta-titles and meta-descriptions are tags that
  assist search engine users to see initially what
  your website page is about. This is the data
  introduced on the search result page and
  subsequently possibly the first impression has of
  your website.
• 3 mistakes need to avoid while writing eye
  catching meta titles and meta descriptions
• Meta descriptions need to write between 150 to
  170 characters, including spaces. If your meta
  description is too long, it might get cut off
• Do no use same meta title and description for
  other different pages.
• Do not overuse the keywords in your meta-tags.
  You would not have any desire to pass for a
  spammer

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5. Image optimization is not done

• Besides the file size and loading of the images
  that can potentially hurt your SEO. a common SEO
  mistake is lack of image optimization, which
  major website design companies are missing it
  while developing a website.
• Apart from content, you can communicate the
  relevance of the image to the search engines
  using file title, alt-text, image title,
  caption and best of all, use the unique image as
  much as possible

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