All about digital marketing - PowerPoint PPT Presentation

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All about digital marketing

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The presentation talks about the basics of digital marketing and the growing demand for persons with skills relevant to this field. It also talks about how Training Institute of Pune helps students to gain the most in-demand skills to begin a successful career journey. – PowerPoint PPT presentation

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Title: All about digital marketing


1
Digital Marketing - the buzzword
2
What is Digital Marketing?
Digital marketing is the promotion of selling
products and services through channels such as
SEO, social media, email and other mobile apps.
3
  • The different types of digital marketing
    practices are as follows
  • Search Engine Optimisation (SEO)
  • Pay Per Click Advertising (PPC)
  • Search Engine Marketing (SEM)
  • Content Marketing
  • Social Media Marketing
  • Influencer Marketing
  • Email Marketing
  • Affiliate Marketing

4
Advantages of Digital marketing over
traditional marketing
5
Digital marketing is a more targeted approach as
we can send emails and make the advertisement
visible to people who might be very interested
in buying it.
6
With a digital marketing ad campaign, we can
immediately measure how the ad is performing,
whether there is any incoming traffic to our
landing page, which ultimately helps us to make
improvements to our ads and website.
7
At low cost, we are able to target the audience
most likely to be interested in the relevant
product or service.
8
The key to staying relevant and keeping customers
in this highly competitive business world is to
ensure continuous engagement with your audience.
9
Start-ups which have grown into the most trusted
brands by building their online presence
10
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11
Digital Marketing is a multimillion-dollar
industry in India with numerous competitive
businesses creating an online
presence.
12
Some of the positions in this field are digital
marketing manager, content writer, PPC
specialist, SEO specialist, and so on.
13
Why join Training Institute of Pune?
14
Experienced certified trainers from IT industry
Job-oriented program
100 Job placement assistance after completing
the course
Offers an affordable fee structure
15
For more information, contact
info_at_traininginstitutepune.in
8007777243
8007122500
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