Ways Print Marketing Earns Repeat Business - PowerPoint PPT Presentation

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Ways Print Marketing Earns Repeat Business

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As most of us spend a large part of our day online and reading we see more ads than ever before. Businesses are constantly trying to attract your attention to their business with pop up ads, videos, flyers, billboards and other tactics. Any medium with the potential of advertising is used to its fullest extent. And that’s because patrons have a short attention span, and businesses have to work extra hard to earn repeat business. – PowerPoint PPT presentation

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Title: Ways Print Marketing Earns Repeat Business


1
  • Ways Print Marketing Earns Repeat Business

As most of us spend a large part of our day
online and reading we see more ads than ever
before. Businesses are constantly trying to
attract your attention to their business with pop
up ads, videos, flyers, billboards and other
tactics. Any medium with the potential of
advertising is used to its fullest extent. And
thats because patrons have a short attention
span, and businesses have to work extra hard to
earn repeat business. It's becoming more and
more difficult to get your brand to stand out in
the vast and competitive world. The average
person will need an extraordinary experience if
they are to return to your business and that is
getting more and more difficult with so much
competition out there. Businesses today have to
employ all possible strategies to get their
customers to return on a regular basis. While
online marketing makes a good impact on your
profit line, it doesn't hurt to employ other
means of marketing for your products. One of
these is print marketing which has always been
the most trusted and the oldest medium of
advertising products and services. Not only is it
utilized to get new customers but to also retain
loyal customers who return to your business time
and again. To earn repeat business, you have to
build trust with your customers. There are
several ways to achieve this but you need to
create the right campaigns to ensure a positive
outcome. Clients will come back for more if you
show them that you value their business. For
example offering Thank You cards after a first
purchase shows that you appreciate their
patronage. Another example would be to print
out loyalty cards where customers earn points for
their purchases. These points may then be
exchanged for a reward or a discount. This is a
good way to tempt your customers to return and
most major retailers use such schemes. Handing
out promotional items of daily use like pens,
mugs, key chains and lanyards printed with logos,
company name are also helpful. Such items are
actually used every day and the information
printed on them is within sight of your
customers. When they are in need of your services
or products, they immediately think of your
enterprise. Printed lanyards gift coupons are a
great way to win over new customers. You can
offer them coupons to be redeemed on their next
visit. Its one positive way to earn loyalty from
customers. People like to feel included
sending personalised greeting cards gives them a
sense of being valued. Mailing printed birthday
cards or holiday cards shows that you value them
and their business. Customers are bound to
return for more purchases if they feel they are
part of your setup. Printed questionnaires and
surveys make customers feel their opinions matter
and that your business is a part of their world.
This feeling of inclusion is likely to earn you
repeat business. Print marketing is a powerful
tool to get customers and increase your profits.
Try our lanyard print services at
https//www.irelandlanyards.com to influence your
customers to return.
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