The Complete Guide to SEO Course for 2023.pptx

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The Complete Guide to SEO Course for 2023

• By Digital Marketing Profs

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(No Transcript)
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Introduction

• The Search Engine Optimization course teaches you
  everything you need to know about search engine
  optimization, so if you are looking to take the
  leap into web content writing and copywriting,
  then this course is something that should be on
  your mind. Keyword Research In order to determine
  which keywords to target, research needs to be
  conducted on what potential customers are
  actually searching for when they are looking for
  products or services that your business offers.
  This can be done through Google Adwords Keyword
  Planner tool or other similar tools.

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What is SEO?
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• SEO is short form of Search engine
  optimization. This long-term marketing strategy
  is utilised to broaden a website's visibility and
  organic search results in Google and other
  significant search engines. Growing your business
  online requires an understanding of how SEO works
  and how to utilise it effectively. Best SEO
  Course in Delhi

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Types of SEO
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• There are three various kinds of SEO technical,
  on-page, and off-page.
• On-page SEO is the practice of optimising a
  websites content and code to make it more
  visible to search engines. This can be done by
  optimising the title tag, meta tags, and header
  tags improving the websites structure and
  navigation and adding alt text to images. SEO
  Course in Rohini
• Building links from other websites to a website
  is known as off-page SEO. To accomplish this,
  submit articles to article directories, post
  comments on blogs, and participate in forums

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Techniques and Strategies in SEO

• Some of the most important techniques and
  strategies in SEO include
• 1. Keyword Research - One of the most crucial
  elements of SEO is conducting keyword research to
  determine the appropriate keywords to target. You
  need to research and identify relevant keywords
  that potential customers are searching for.
• 2. On-page optimization - Once you have
  identified the right keywords, you need to
  optimise your website's pages for those keywords.
  This includes things like optimising your title
  tags, meta descriptions, header tags, and body
  content. SEO Training In Delhi
• 3. Link building - One of the most important
  ranking factors in Google is links. Your website
  will rank higher the more reputable websites that
  connect to it. There are a number of ways to
  build links, such as guest posting, directory
  submissions, and social media outreach.

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• SEO Course in Delhi

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Contact Us

Address - A-1/105-106, Second Floor Sector-06,
Rohini New Delhi-110085
Email - training_at_digitalmarketingprofs.in
Phone - 91-9899712150, 91-9810501504
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