On-Page SEO: A Complete Guide

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On-Page SEOA Complete Guide
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On-Page SEO Factors
Headlines
E.A.T
Factors
SEO Writing
Title Tag
Keyword Cannibalization
Meta Description
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What is On-Page SEO?
On-page SEO which is also known as on-site SEO is
nothing but optimizing the web pages in order to
improve the website's search engine ranking and
also helps in earning the organic traffic. But
can that be done for any sort of content? No.
When relevant, high-quality, and unique content
is published on the web, then only an SEO expert
can think of doing on-page SEO. When we talk
about on-page SEO, it includes optimizing the
HTML tags, that is the title tag, meta
description, and the header and even includes the
image tags. It makes sure that the website
contains a high level of authoritativeness and
trustworthiness, and that the content posted help
in making the website visible in the search
result.
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Why it is Important?
It is very crucial to understand the benefit of
anything before thinking of availing it. If we
talk about the on-page SEO technique, it helps
the search engine to understand the person's
website and the content he is trying to deliver.
And not only that, it even tries to identify
whether it stands in the list of searcher's
queries or not. As if not, then it might be of no
use for the audience. Despite being a complex
algorithm, Google now is much better at
understanding what the users are searching for
when they have a query and what to deliver them
in order to meet their intent or solve their
problem. Though might sound technical but can
easily be done if you ensure that the website and
the content you offer is unique and relevant for
the users, this will ultimately help your website
stand out and be visible to your targeted
audience. By focusing on the best techniques of
the on-page SEO, you might get to see a boost in
traffic and also a rise in your search presence.
In this blog, we will pay attention to the top
six areas that will help you in improving your
website content and authority.
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Why it is Important?
1. E-A-T No such abbreviation is there, but by
this, we mean Expertise, Authoritativeness, and
Trustworthiness. All these acts as the pillars
that Google raters use to access the content
creators, webpages, and also websites as a whole.
It isn't about fancy words you use or amazingly
you present on Google instead, it is all about
the high-quality and relevancy for the content
that matters initially. 2. Title Tag Why to
confuse the user a fancy one? Keep it simple as
it should be understood by the audience. Title
tags are HTML tags that are displayed at the head
section of each webpage and help in giving a
context about the topic of that page. These are
clickable links to attract the visitor to your
page and are thus make a great impact on organic
ranking.
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Why it is Important?
3. Meta Description Let the visitor get a gist
of it before even opening the link. This is where
you need an attractive and short meta description
just below the title tag. In this space, you need
to provide a description of what the page is all
about. Though it is observed that meta
description doesn't help in the ranking
perspective, but it is also noticed that better
and appealing meta descriptions do help. 4.
Headlines Catchy and appealing headlines can
surely grab the attention of the visitor. Don't
you think? In order to get your content millions
of views, you need to start off with an
attractive headline. A title for a blog is
completely different from the headline of that
blog, because you accept it not there is surely a
difference between a click and impressions, and
that is the reason while picking a headline for
your content you need to be very sharp and
creative headed.
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Why it is Important?
5. SEO Writing Don't you think it's very
important to understand what the search engine is
requiring as well as what users require from your
content? When we talk about SEO writing, we mean
to the day that one should create content that is
not only unique and creative but also relevant
for both the search engine and the visitors
visiting it. So, it is better to do an in-depth
analysis then take a step to deliver anything
online. 6. Keyword Cannibalization So, what
does your answer if I ask that will you keyword
rank high if you try to target the same keyword
on more pages? My answer is it won't. It is said
that targeting the same keyword on multiple pages
can lead to keyword cannibalization, that is, an
unexpected and dangerous outcome for your search
engine optimization because by doing such a
technique you start competing with your own self.
Thus, it is always better to get complete keyword
research and use and relevant and targeted on
various pages wherever required.
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Why it is Important?
So, are you now a bit more aware of the on-page
and its various techniques? Though it might sound
complex, once you get a hand on it, you will
surely help in ranking on top of the search
engine result page.
Reference - https//www.advologysolution.com/on-pa
ge-seo-a-complete-guide
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