Take Your Digital Marketing To A New Dimension With The Latest Digital Trends Of 2021! - PowerPoint PPT Presentation

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Take Your Digital Marketing To A New Dimension With The Latest Digital Trends Of 2021!

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Consumer behavior has erratically changed, and companies need to rise to the challenge: the new era of digital marketing. The best digital Marketing Agencies in Pune must embrace the latest trends in digital marketing to aggressively sift out the competition and put brands on the top! – PowerPoint PPT presentation

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Title: Take Your Digital Marketing To A New Dimension With The Latest Digital Trends Of 2021!


1
Take Your Digital Marketing To A New Dimension
With The Latest Digital Trends Of 2021!
2
Take Your Digital Marketing To A New Dimension
With The Latest Digital Trends Of 2021!
Digital Trends 2020 going into 2021 has been the
craziest year for both businesses and
individuals. In the last year, the pandemic has
made digital transformation an absolute reality
for firms globally, accelerating the acceptance
and integration of technology in all aspects of
the operation.  Apart from businesses,
individuals and consumers have seen this drastic
shift from conventional forms of consumption to
new, digitally supported formats. With this much
change in the entire market sphere, it is
essential to know that your previous digital
marketing strategies and trends may no longer
make the cut.  Consumer behavior has erratically
changed, and companies need to rise to the
challenge the new era of digital marketing.
The best digital Marketing Agencies in Pune must
embrace the latest trends in digital marketing to
aggressively sift out the competition and put
brands on the top!  The future of Online
Marketing looks bright for those who can
understand the newly defined essence. With a
platform that is unstoppable and content that is
evergreen, digital marketing today has opened up
a box of opportunities.  Todays article
discusses all the newest trends prevalent today,
which can revolutionize your digital marketing
strategy and give you 10x growth in no time! 
3
The Latest, Most Effective Digital Marketing
trends in 2021
The top Digital marketing companies in India are
beginning to incorporate some of the latest
trends into their services. Some of the most
effective ones yet are 
In-email Purchases  We have all had our fair
share of doubts about how effective email
marketing is. Cold emailing to numerous leads
havent always sounded appealing to most of us.
However, with this new trend, companies can use
emails to gain substantial traffic and sales!
Instead of adding links to your site, blog, or
product page, you can now offer subscribers
in-email purchasing! They will seamlessly be able
to make purchases on the same email that promotes
your business without leaving their email
browser. On top of this, some firms also offer an
app-like interface with elements like embedded
videos to maximize user engagement. This trend is
the ultimate example of the two birds, one stone
analogy! 
4
Progressive Web Applications or PWAs The concept
of PWA is relatively new in digital marketing but
has brought massive leads and outstanding results
to numerous large companies. Companies like
Twitter, Facebook, Wikipedia, and more seem to
have observed 4x higher conversion rates every
year they used PWAs.  Now, this option is
becoming a feasible solution for small businesses
as well. With the large influx of consumers to
mobile and internet-based consumption and the
massive change in consumer behavior, PWAs are
increasing significantly in demand! Companies
already use mobile-friendly, responsible sites,
which is the bare minimum today for every company
but is no longer enough to make a
difference. PWAs also offer users much more
convenience of use than standard applications.
One can directly launch a brands website into a
web app, where a customer doesnt have to skim
through the play store to find you. Consumers can
perform a simple google search, and the app
directs them to your Official website. 
5
Voice Search Optimization According to a study
by review42, around 55 of teenagers use Voice
Search for most queries, and individuals carried
out nearly one billion voice searches in 2018
alone! These figures show that an entire
generation of individuals is rigorously adopting
voice searches to make queries. The increase in
smart speakers is only pushing these numbers
higher, with even people of older ages becoming
comfortable using voice search devices like
Amazons Alexa or Google Home.  With these stats,
google is now claiming it has a 95 accuracy rate
with voice searches, making individuals all the
more comfortable. Creating a website optimized
for voice search can give companies a massive
edge over the competition. This is why optimizing
voice searches is one of the most trending
marketing efforts that the top online marketing
companies are looking into. 
Automated Chatbots Chatbots are buzzing all over
the global digital marketing industry in 2021,
with the use of AI exciting all parties involved!
Chatbots are AI-based customer service assistants
that are designed to communicate with consumers
via text or auditory means. Since businesses are
finding it harder to provide customers with 24/7
scalable support the use of chatbots that learn
through interactions is the best solution
anyones heard of this year!  Companies are also
using chatbots to engage with customers and
answer simple questions that require no
interaction with a live agent. Chatbots allow
companies to provide genuinely 24/7, responsible,
and instant customer service that drastically
improves customer satisfaction. 
6
Automated Smart Bidding for Ads  Automation is
the future of all operations across all
businesses, and digital marketing, being at the
forefront of the technological revolution, makes
the most use of it. When running ad campaigns,
marketers and companies spend a lot of time and
resources as they have needed to manually
optimize keywords, content, and even bids for
ads. However, complex algorithms take away all
the manual work with AI-based bidding and help
marketers target super-specific audiences.  The
automation is highly efficient and works at
increasing conversions as well, and allows for
real-time bidding. Even though this concept is
not very new, the improved version by Google has
made this trend essential for effective digital
marketing in 2021. TTDigitals, the finest digital
marketing company, uses various trends to always
stay in the loop. Our dedicated marketers and
research team strives to research and stay
updated on all new trends and their consequences,
integrating these into our exemplary services!
The best digital marketing agencies in India,
like TTDigitals, make extensive and exhaustive
use of these trends to ensure premium marketing
that supports the changes in consumer behavior.
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