digital marketing introduction - PowerPoint PPT Presentation
Title:
digital marketing introduction
Description:
Digital marketing is known as an approach, promotion, branding or marketing exercise using digital platforms like websites, search engines, emails, social media and mobile apps. Digital Marketing training for undergraduates and professionals by DICS will not only help you in learning the different facet of digital marketing course but will also provide you with a practical experience along with certifications. – PowerPoint PPT presentation
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Title: digital marketing introduction
1
Digital marketing
- Introduction
2
SEO(search engine optimization)
- webSite technical configuration, content
relevance and link popularity so its pages can
become easily findable, more relevant and popular
towards user search quries, and as aconsequence,
search engines rank them better.
3
TYPES OF SEO
White hat seo Black hat seo Gray hat seo
Explanations 1.White hat SEO- to work under the
guidline google white hat seo. 2. Black hat SEO-
against work guidline google black hat seo. 3.
Gray hat SEO- combination work under google
guidline gray hat seo.
4
WEB TRAFFIC
- Types
- 0rganic traffic
- Direct traffic
- Social traffic
- Reffial traffic
- Inorganic traffic
- Indirct traffic
5
SEO
On page
Off pafe
- Backlink submission
- Directory submission
- Social bookmarking submission
- Classified submission
- Blog comenting
- Image optimization submission
- Ppt submission
- Pdf submission
- Video submission
- Article submission
- Profit
- relise
- Google web master tool
- Google analytick
- Meta tags
- Uriredirection
- Uri canomical
- Sitemap
- Robots
- Google update
- Content optimization
- Seo audit
- error
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