Steps Involved in conducting A/B testing - PowerPoint PPT Presentation

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Steps Involved in conducting A/B testing

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A/B testing or split testing, is a method that involves creating two versions of the same content or design element and randomly showing them to different subsets of your audience to see which one product the most favorable results. It benefits businesses looking to optimize their websites, marketing campaigns, and other digital assets. – PowerPoint PPT presentation

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Title: Steps Involved in conducting A/B testing


1
Steps Involved in conducting A/B testing?
2
A/B testing or split testing, is a method that
involves creating two versions of the same
content or design element and randomly showing
them to different subsets of your audience to
see which one product the most favourable
results. It benefits businesses looking to
optimize their websites, marketing campaigns,
and other digital assets.
3
Steps involved in conducting audit
Identify test goal Create different options and
define sample size Run the test and analyse
result Incorporate winning sample
4
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