Video Accessibility Guidelines

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Video Accessibility Guidelines
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Making Your Videos Accessible A Step-by-Step
Guide
Video content has grown into the most popular
form of content available online. It does not
matter if you have an educational institution, a
banking app, a school, or a blog post. Videos are
the most consumed form of content.
Unfortunately, 15 of the worlds population ?nds
accessing and consuming the content challenging.
And it is because of their disabilities. This is
why video creators should create accessible
videos to level the playing ?eld and let all
their visitors access their online media. Follow
Video Accessibility Guidelines for an inclusive
online presence. How can we make videos
accessible? Multiple things can be done, like
the right video players, adding captions, and
using the right colors and fonts. This needs
time and effort if you need help, we at ADA Site
Compliance can help. We are the 1 source for
all ADA website compliance issues and can make
your video accessible to all users. We have a
team of accessibility experts on hand to check
the videos dialogue for accessibility and
perform the appropriate measures to ensure
compliance. Web Content Accessibility
Guidelines The Web Content Accessibility
Guidelines (WCAG) was ?rst published in 1999 to
make web content available to users with
disabilities. It was published by the World Web
Consortium, and complying with WCAG 2.0
guidelines ensures governmental organization
websites and media are accessible and
compliant. Who Bene?ts from Accessible
Videos? In addition to users with disabilities,
other users may prefer watching the video without
sound, like while in the library or at night
when children are asleep. In this case,
accessible videos with captions make a better
choice for them. Checklist to Create Accessible
Video Content Videos everyone can access can go
a long way to getting people to view your
fantastic content. It expands the reach of your
content as the message is conveyed through
images, sound, speech, and words on the screen.
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• The following tips are based on the WCAG and help
  ensure people with visual, hearing, or cognitive
  disabilities connect with your content.
• Media alternative transcript
• These are text transcripts describing what is
  displayed in the video displayed with the speech.
  Thus, blind users or those with visual loss can
  easily see alt text and access the video using
  screen readers.
• Standard and Extended Audio Descriptions
• Standard audio description is an audio
  description of the visual elements of a video
  created for the bene?t of users with vision
  loss. Its voice track is written and recorded to
  ?t the gaps between the existing dialogues and
  audio elements. A voice artist will record, or
  you can generate a synthetic voice of the ?nal
  audio description. Extended audio descriptions
  are used in cases where the video does not have
  enough natural gaps within the soft track. The
  video is edited to pause at certain points to
  accommodate the secondary audio track description
  and ends up increasing the length of the ?nal
  video.
• Use an accessible media player
• It is not just the content of video recording
  that has to be accessible for web accessibility.
  It also requires that the right accessible video
  player is used to relay the video content.
• Adding Captions to Your Social Media Videos
• Adding captions to your social media videos
  increases its web accessibility by
• Communicating your message better as words run
  with the speaker makes it easier for silent
  scrollers to enjoy your valuable content.

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• Remove Autoplay From Videos
• Autoplay can be distracting and even an obstacle
  to people with disabilities. They ?nd it
  challenging and distracting to read the page
  with video playing while reading. Besides, the
  risk of videos hurting people with seizures
  makes auto video-playing a threat. This can be
  prevented by ensuring the video is played only
  when clicked.
• Make High-Quality Audio
• The video and audio must go in sync with your
  video. Quality voiceovers and a pleasant audio
  experience are important for accessibility and an
  overall user experience. Besides, WCAG requires
  reduced background music to cater to users with
  hearing or cognitive di?culties.
• Closed Transcripts and Captions
• Your video and audio content should include a
  caption ?le relating to every spoken message and
  non-speech sound. This means the captions should
  include song descriptions and indicate the tone
  while speaking, too. It is also always better to
  provide transcript documents for easy access by
  users with disabilities.
• Dont Forget an Audio Description or Voiceover
• Your audio description can be compared to a
  podcast serving the same purpose. It delivers
  information without the viewer needing to
  visualize any information. Audio descriptions are
  better than transcripts for blind users or the
  visually impaired. Adding audio or video
  recording to descriptions may seem uncomfortable
  to some but becomes second nature once done.
• Choose and Use the Right Video Colors
• With about 7 of Americans having color vision
  de?ciencies, the wrong color choices may lead to
  them not enjoying your artwork. Users suffering
  from color blindness ?nd distinguishing between
  blue and red challenging. It is impossible to
  rebrand to eliminate colors, but avoid mixing
  red, blue, and green while creating relevant or
  meaningful videos. Using contrast-checking tools
  helps ensure you use the perfect text
  combinations for those with color vision to
  access important visual details in your content.

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• Mindfulness in Video Design
• The accessibility of your visual content also
  depends a lot on its design. The wrong choice,
  like an overly busy video, can make it di?cult
  for users with disabilities to access your video.
  On the contrary, there are some steps to adopt
  to ensure your video is design-friendly to cater
  to your entire audience
• Avoid placing text in places where closed
  captions will be placed. Too much text clutters
  the screen, making it challenging for those
  requiring closed captions. So remember where
  closed captions will appear before placing that
  text and place it accordingly.
• Avoid having quick transactions or successive
  bright ?ashes in videos. It ensures your videos
  are safe for users with photo sensitivities and
  prevents possible epileptic seizures. Besides,
  avoiding ?ashing also helps users with autism,
  ADHD, and those recovering from a concussion.
• Choose and use the right colors.
• Including representations in content like casting
  or including disabled people or animated
  characters also helps. While it may not directly
  increase your video accessibility, disabled
  users enjoy seeing their representations in the
  message.
• While these are easy and minute changes to
  implement, they make a lot of difference in your
  video accessibility.
• Open, Closed, and Auto Captions and Subtitles
• These terms are often used interchangeably and
  are minimally different. Subtitles display
  dialogues in a language different from what is
  spoken in the video. Open captions are found in
  the video, and are impossible to disable or
  remove. Closed captions can be activated or
  switched off if need be.
• Include Video Descriptions on Social Media
• Users with impairments read your content easily
  through a detailed breakdown of your shared
  video. The visually impaired people can easily
  read the video descriptions with the help of
  screen reading software. Just be very clear and
  thorough about everything in your content while
  writing a detailed video description. And
  remember that video descriptions vary on each
  social media platform. For example, Facebook
  includes videos in its description page, while
  Twitter requires you to enable video
  descriptions in options.

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Conclusion Many people have inaccessible social
media videos mainly because of a lack of
awareness. And those who do know about web
accessibility do not do it because of the time
and effort needed. Put some additional time and
effort into creating accessible video content.
However, it is well worth it because it avoids
an accessibility lawsuit. Besides, if you do not
have the time or do not know how to make your
videos accessible, we can help. We at ADA Site
Compliance are your 1 source for all ADA video
compliance issues and can make your videos
accessible to all users. Our team of
accessibility experts is always at hand to check
the accessibility and perform the appropriate
remediation of your videos so that you can focus
on doing what you do best!
https//adasitecompliance.com/videos-accessible-st
ep-by-step-guide/
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